Very Easy
This theory states that individuals use their self-interests to make choices that will provide them with the greatest benefit.
Rational Choice Theory
The originator of rational choice theory.
Adam Smith
Smith used the work of philosopher __________________’ “Leviathan” (1651) to influence his own work.
Thomas Hobbes
Smith’s term “____________________” referred to unseen forces driving the free market.
The invisible hand
This theory states that humans seek gratification due to unconscious processes.
Psychodynamic Theory
In “____________,” Hobbes explained that political institution functioning was a result of individual choices.
Leviathan
The author of “The Prince”
Niccolò Machiavelli
Introduced ideas related to rational choice theory in his treatise.
The Prince
These social theorists stated that a rational calculation of an exchange of costs and rewards drives social behavior.
George C. Homans, Peter Blau and James Coleman
When did “The Prince” published?
1513
Rational choice theory can explain individual purchasing behaviors.
Economics and Business
Rational choice theory can explain social phenomena. This is because all social change and institutions occur because of individual actions.
Sociology
____________ are seen as rational actors who make decisions based on their self-interest, such as the desire to be re-elected.
Politicians
Rational choice theory can be helpful in understanding individual and collective behaviors. It helps to pinpoint why people, groups and society as a whole move toward certain choices, based on specific costs and rewards.
Strengths
Some critics say that rational choice theory doesn’t account for choices that are made due to situational factors or that are _____________________.
Context-Dependent
Rational choice theory can be used to identify addiction motivations and provide substance alternatives that are equally beneficial to patients.
Addiction Treatment
Rational choice theory can be used to explain voting behaviors, the actions of politicians and how political issues are handled.
Politics
Rational choice theory can also help __________________ when they’re designing interventions and treatments.
Social Workers
A limitation of rational choice theory is that it focuses on individual action. While one could say that individual action drives large social structures, some rational choice theory critics argue the theory is too limited in its explanation.
Weakness
proposed human nature’s tendency toward self-interest resulted in prosperity.
“An Inquiry into the Nature and Causes of the Wealth of Nations."