Before reading, Ong (2002) refers to cultures that kept within their oral traditions only that which was relevant to the times as this.
What is homeostatic?
What was McLuhan's famous saying about relaying information?
What is, "the media is the message"?
(Bolter, 2000, p.30)
According to Bolter, in which ancient form of writing was there an "intimate relationship between images and text"?
What is Egyptian?
(Bolter, 2000, p. 36)
Bolter, when examining the late age of print, says that due to digital distribution some texts might never be this.
What is "printed"?
(Bolter, 2000)
The English word for reading derives from the Anglo-Saxon word 'raedan' which also means this.
What is "counsel or interpret"?
(Bolter, 2000, p.52)
Skill used by a "reader" to determine what was meant by the "writer" of hieroglyphics.
What is interpretation?
Who declared that graphics are not visible texts, but a pictorial experience?
Who is Carson?
(Bolter, 2000, p. 31)
Illuminated letters of medieval texts that could represent both text and image are similar to what of today?
What are computer icons?
(Bolter, 2000)
These are used as graphical elements within a body of text to allow the author to "enforce univocal interpretation ofn prose that is otherwise open to many interpretations".
What are "emoticons"?
(Bolter, 2000, p. 40)
Who said, "Print encourages closure, a sense that what is found in a text has been finalized, has reached a state of completion"?
Who is Ong?
(Ong, 1982, p.132)
Which people/classes of an oral culture society would be tasked with the keeping and dissemination of history?
Who are Scholars, Clergy and the upper class?
According to Bolter (2002), these "no longer carry conviction without the reappearance as a picture of the imagery that was latent in them."
What are words?
(Bolter, 2002, p.32)
Examples of "multimedia writing at its finest" were found in what era?
What are the "Middle Ages"?
(Bolter, 2000, p. 43)
In an informal survey for ETEC540, participants identified the environment as a primary thought for reading (quiet, relaxing etc) but focused on these for reading with technology.
What are the device and the experience?
(Kindle, iPad, frustrating, tedious)
(Scott, 2018)
Who says that "electronic technology provides a range of new possibilities whereas the possibilities of print have been played out"?
Who is Bolter?
(Bolter, 2000, p. 10)
A form of written text without breaks between words.
What is scriptura continua?
A type of writing in which nouns are replaced by images.
What is rebus?
This replaced papyrus rolls and is seen as the earliest form of the modern 'book"
What is a "codex"?
(Engell, J. & O'Donnell, J., 1999)
One of the challenges in the age of omnipresent technology, particularly to the bane of Mr Trump, is distilling fact from this.
;)
What is "fake news"?
In accepting each new iteration of technology, we must accept both of these.
What are gains and losses?
(Engell & O'Donnell, 1998)
Nietzsche described the habit of silent reading as this.
What is "sloppy"?
Referring readers to another system, alphabetic writing is __________ whereas picture writing is __________.
What is secondary and primary?
(Bolter, 2000, p. 33)
In its modern usage, texts (and textbooks) continue to be considered this.
What is "authoritative"?
(Peña, 2018)
Visitors to websites are seeking this, rather than knowledge.
What is "information"?
(Kress, 2005)
This resonates with the human mind and its affinity with associative rather than linear thinking.
What is "hypermedia"?
(Bolter, 2000)