What is a questionnaire?
A questionnaire is a tool for collecting data and it features a set of questions to which a respondent will answer
What are the two types of sources
primary and secondary
What is a fact?
a thing or information that is indisputably true
What are the 4 types of validity?
face, internal, external, content
What are the types of primary research?
quantitative and qualitative
What are the 2 types of questionnaire formats
Open and closed formats
What type of style does primary questions tend to be?
narrative and subjective?
What is primary research?
First hand/ original data on a topic of study
What is reliability
Refers to how accurately and consistently a research instrument performs by measuring the factors by which it was designed.
What are the 2 types of qualitative research?
Historical and ethnographic
What are three types of questions to avoid when making a questionnaire
Embarrassing, hypothetical and poistive and negative connotation
what type of style does secondary sources tend to be?
they tend to be analytical and interpretive
What is secondary research?
interpretation/ analysis of already existing documents on a topic
What does CRAAP stand for?
Currency, Relevance, Authority, Accuracy and Purpose
What criteria should research questions follow?
Relevant, useful and important
Explain 3 of the 7 closed format questions
Important scale- rate from 1-5
Leading- rate from fair to great
Dichotomous- answer is yes or no
Bipolar- scale gives 2 extreme answers and people rate in between
What are 3 types of primary sources?
letters, autobiographies, websites
3 types of data collection?
interviews, observational methods, questionnaires
Why do people conduct research
It helps to clarify and strengthen beliefs in the face of doubt from others
What are the 7 types of closed format questions?
leading, likert, bipolar, importance, rating scale, dichotomous, buying propensity
What is action research?
It involves finding a solution to a local problem by carrying out investigations to find the root cause of the problem and also finding a solution.