How to Prospect
WHAT IS POGPOPCCA?
-Organization
-Goals
-Plan
-Obstacle
-Plan
-Competition
-Customers
-Advertising
What is the most important thing to a salesman (opinion)
5 Letter word starting with M. Can they afford an outdoor campaign? Do we have an affordable product for them?
Money
You can’t assume that you’re going to close the sale at the end of the month without your client getting a ________ first. Be sure to include sales materials/tools from Highspot within your client’s ________.
Proposal:Do you have a written proposal for your client?
10 Leads = 1?
Opportunity
methods are any way a salesperson conducts outreach to source new leads or engage with existing leads.
Sales prospecting
is a prospecting method that focuses on locating new business in just a day. It involves you finding a location that is available and calling on the businesses surrounding that particular location.
Circle Prospecting
9 Letter word starting with A. Do they have the influence to make the purchasing decision?
Authority
To close in the current month, you must have provided a sample piece of ________ and moved on to a working piece of ________ as the closing process begins. Be sure you define what the ________ goals are with your client!
Creative:Are you working on the creative with your client?
5 ____________ = 1 ?
Contract
was an approach that required the salesperson to conduct "cold" outreach in which they called and emailed prospects who had not opted in to speaking with them.
Outbound Sales
For my email, I just start out by introducing myself and then I like to share an idea about how we can help build their brand and keep them top of mind, but I don't stop at that. I always like to include a one sheet or testimonial that backs up what I’m saying. I want to prove to them that I can help them.
Digital Prospecting
Do they have a ____ for outdoor advertising?
Need
Your customers are trusting your expertise when it comes to selecting _________ that effectively reach their target audience, whether that be through billboards, digital, transit, or airports.
Locations:Are you currently working on the locations?
49 No's = 1
Yes
encouraging salespeople to build relationships with their prospects and call or email only those prospects who had expressed interest in their product or service.
Inbound sales
Top 5 Methods of Prospecting
Warm Calling, Referrals, Content Marketing, Networking, Email Marketing.
If they have the _____, _________, and a ____ for OOH, then you have a qualified prospect.
Everybody else is a what?
Suspect
Do Your ________ Using your device of choice, do your ________ to locate the following information on each prospect. Record your prospects and their information into Salesforce.
● Address
● Phone Number
● Website
● Decision-makers, Influencers, and Owners
Research
Everyday you need to make sure you have ( ) times what you need working
5X