Research Methodology

Basic Concepts

100

This data collection method involves distributing questionnaires to a large group of people.
a) Interviews
b) Surveys
c) Focus Groups
d) Observations

b) Surveys

200

This method involves asking open-ended questions directly to one participant.
a) Survey
b) Interview
c) Discussion
d) Observation

b) Interview

300

This method involves collecting data by watching people in natural or controlled settings.
a) Observation
b) Focus Group
c) Projective Technique
d) Unfocus Group

a) Observation

Group Methods

100

A small group of 6–12 people guided by a moderator to discuss a topic is called:
a) Focus Group
b) Unfocus Group
c) Discussion
d) Interview

a) Focus Group

200

When participants talk freely without a strict moderator guide, it is called:
a) Focus Group
b) Unfocus Group
c) Projective Technique
d) Observation

b) Unfocus Group

300

Open-ended conversations among participants, formal or informal, fall under:
a) Surveys
b) Discussions
c) Interviews
d) Observations

b) Discussions

Advanced Techniques

100

Word association, sentence completion, or story creation are examples of:
a) Surveys
b) Projective Techniques
c) Observations
d) Interviews
 

b) Projective Techniques

200

A respondent is shown an ambiguous picture and asked to tell a story about it. This is:
a) Survey
b) Focus Group
c) Thematic Apperception Test (Projective Technique)
d) Interview

c) Thematic Apperception Test (Projective Technique)

300

This method taps into subconscious attitudes and emotions rather than direct answers.
a) Observation
b) Discussion
c) Projective Techniques
d) Surveys

c) Projective Techniques