Startup Strategy
This term refers to the total addressable market a startup aims to serve.
What is TAM?
What’s a profit margin?
Profit as a percentage of revenue
This type of testing involves releasing a new feature to a subset of users to compare performance against a control group.
What is A/B Testing?
This company makes software like Word, Excel, and Teams.
What is Microsoft?
This billionaire owns Tesla, SpaceX, and bought Twitter in 2022.
Who is Elon Musk?
This document outlines a startup’s business model, market, and financial projections
What is a pitch deck?
What does EBITDA stand for?
Earnings Before Interest, Taxes, Depreciation, and Amortization
This metric shows how many users continue to use a product after a certain time period.
What is retention rate?
This is the thing you wear on your wrist that counts your steps and tells the time.
What is a smartwatch?
This luxury brand collaborated with Roblox to create a virtual fashion experience.
What is Gucci?
A startup’s “runway” refers to this critical resource, often measured in months.
What is cash or funding?
What’s a fiscal quarter?
A three-month financial reporting period
This metric measures how much value a product delivers compared to the cost of acquiring and serving customers.
What is Customer Lifetime Value (CLV)?
This programming language, named after a reptile, is widely used in data science and machine learning.
What is Python?
This energy drink brand is known for sponsoring extreme sports and viral stunts on YouTube.
What is Red Bull?
Startups often use this funding method where they raise small amounts of capital from a large number of people, typically via online platforms.
What is crowdfunding?
What’s a P&L statement?
Profit and Loss statement
What’s a use case?
A scenario showing how a product is used
This is the robot that cleans your floor all by itself.
What is a Roomba?
This luxury fashion brand became the official team partner of Mercedes-AMG Petronas in 2023.
What is Tommy Hilfiger?
The term for a startup valued at over $1 billion
What is a unicorn?
What’s a fixed cost?
A cost that doesn’t change with output
What’s a sprint?
A short development cycle in Agile
This type of computing uses quantum bits instead of binary bits.
What is quantum computing?
This tech company partnered with Travis Scott for a virtual concert inside a popular video game.
What is Epic Games (Fortnite)?