What is retail?
The Retail Product Cycle
Customer Service Skills
Sales Basics
Random Shenanigans
100
___or shoppers, are people who purchase goods or services from a business
Customers
100
_____ are defined as reductions to the original selling price of items that are taken in order to encourage rapid sales.
Markdowns
100
Quality ______ ______ means delivering a positive, memorable experience that is more than what the customer expected
customer service
*Note that in the book QUALITY CUSTOMER SERVICE and CUSTOMER SERVICE are two different definitions
100
_____ is a way to make a good first impression on a customer. (Must be from the list we discussed.)
-Projecting a professional image through clothes and appearance
-Choosing a positive attitude when you're at work; always be courteous and helpful to customers
-Using nonverbal communication, such as welcoming body language, confident posture, and eye contact, indicating that you are approachable and ready to help
100
What does a manufacturer produce?
Finished products
200
_____, also called merchandise, are physical goods that are bought and sold, such as food, clothes and household items.
Products
200
____ is the term for distributing merchandise from the manufacturer to a retailer's locations, which may include stores, distribution centers, and other locations.
Allocation
200
A _____ _____ is the overall impression gathered from information that is seen, heard and experienced by customers who encounter a business, its products and services. (two-words)
Company Brand
200
"Are you happy with your selections?" Is an example of what type of question?
Closed-ended questions
200
_____ life refers to the time an item remains usable, salable, or fit for consumption.
Shelf
300
____ can't be physically owned by the customer.
Services
300
Product buyers are often planning ___-___ seasons ahead of the current offerings; this applies to any retailer who is ordering the manufactured product from suppliers. (Would accept either answer)
2-3 seasons ahead of time
300
After one negative experience, ____% of customers will never do business with that company again.
51%
300
"How would you like your hair cut?" Is an example of what kind of question?
Open-ended questions
300
What is a likely job title for this individual?
Produce Clerk
Stocker
400
As of 2019, ____% of all retail sales occur in physical environments.
90%
400
Name one of the steps in The Retail Product Cycle.
1. Selection
2. Allocation
3. Distribution
4. Selling
5. Markdowns
400
Name the first step of The Customer Loyalty Life Cycle.
The customer has a want or need.
400
Product _____ can be touched, tasted, seen, and/or heard. They include things like color, size, flavor, scent, sound, and texture. They specifically define a product's characteristics.
Features
400
What type of establishment or retail ownership is Walmart? 
Corporation
500
Name one way retail helps communities.
-Volunteer opportunities
-Join civic organizations
-Provide community educations
-Sponsoring events, clubs, or events
-Going green with environmental efforts
500
Name one of the departments in a distribution center.
-Logistics
-Inbound
-Picking
-Packing
-Outbound
-Facilities and Maintanence
500
Name 2 types of technology that is used in Retail Technology.
-Company Website
-Mobile Apps
-Self-service kiosks/tablet kiosks
-Self-Checkouts
-Digital signage
-QR Codes
500
Name an example of an icebreaker to use with a customer. (Subject to discretion of instructor)
Examples: weather, something they're wearing that you like, a common feature, etc.
500
___% of retailers have just one location! This makes their establishment/retail ownership type _____. Must have BOTH answers to get the points.
95%; independent