Vocabulary Topic
What does «to be responsible for» mean in advertising?
A. To design layouts
B. To be in charge of something
C. To print brochures
D. To attract customers
B. To be in charge of something
He lost his job and stopped going out with friends. People say he has been feeling very down lately.
What does «feeling blue» mean here?
A. Feeling physically sick
B. Feeling depressed or sad
C. Feeling very angry
D. Feeling energetic
B. Feeling depressed or sad
What is «impressionism» mainly focused on?
A. Strict realistic details
B. Light and momentary visual impression
C. Political propaganda in art
D. Abstract geometry only
B. Light and momentary visual impression
What does «silky hair» mean?
A. Hair that is very rough
B. Hair that is smooth and soft
C. Hair that is very thick
D. Hair that is dirty
B. Hair that is smooth and soft
If you heat water to 100°C, it ___.
A. boils
B. will boil
C. boiled
D. is boiling
A. boils
Designers usually ___ concepts for campaigns.
A. negotiate
B. develop
C. satisfy
D. exceed
B. develop
You suddenly hear shocking news and feel your face lose all color.
What best describes this?
A. I saw red
B. I turned green
C. I went white as a sheet
D. I felt blue
C. I went white as a sheet
Which movement does NOT primarily focus on breaking reality into abstract geometric forms?
A. Cubism
B. Abstract art
C. Futurism
D. Realism
D. Realism
You can’t read the book because the light is very weak.
What is the correct description?
A. dazzling light
B. dim light
C. shiny light
D. dense light
B. dim light
If the client approves the budget, we ___ the campaign next week.
A. will launch
B. launch
C. launched
D. launching
A. will launch
To bring designs to life means:
A. To destroy ideas
B. To turn ideas into real visuals
C. To manage budgets
D. To study fashion
B. To turn ideas into real visuals
A media firm is reviewing a potential partner. The partner refuses to provide financial data and avoids answering questions about past projects.
What is the most accurate interpretation?
A. It is a red flag indicating possible risk
B. It is a red-letter opportunity
C. It is a green light for collaboration
D. It is a white-collar agreement
A. It is a red flag indicating possible risk
Which movement best matches the main idea:
«art shows speed, technology, movement and modern urban energy»
A. Realism
B. Futurism
C. Impressionism
D. Romanticism
B. Futurism
Which word does NOT describe texture?
A. rough
B. smooth
C. bulky
D. polished
C. bulky
«We are launching the campaign tomorrow,» she said.
She said that they ___ the campaign the next day.
A. are launching
B. were launching
C. will launch
D. launched
B. were launching
Choose the correct sentence:
A. Designers produce layouts for magazines and brochures.
B. Designers produce layouts to manage account budgets.
C. Designers produce layouts to study fashion trends.
D. Designers produce layouts to negotiate media firms.
A. Designers produce layouts for magazines and brochures.
After the campaign launch, the agency called it a red-letter day.
What does this imply?
A. A day of major success and importance
B. A day with financial losses
C. A normal working day
D. A day with legal problems
A. A day of major success and importance
Which statement about art movements is NOT correct?
A. Cubism breaks objects into geometric shapes
B. Impressionism focuses on light and momentary perception
C. Futurism avoids any idea of movement or dynamism
D. Realism represents life as it is
C. Futurism avoids any idea of movement or dynamism
A traveler struggles to carry a suitcase through the airport. It is extremely heavy, hard to lift and slows them down significantly.
Which sentence best matches this description?
A. The suitcase is as light as a feather
B. The suitcase is as heavy as lead
C. The suitcase is shiny and polished
D. The suitcase is filled with dense vegetation
B. The suitcase is as heavy as lead
Which sentence is NOT correct?
A. He works like a professional designer.
B. She uses the tool like it was a toy.
C. He works as a designer in the agency.
D. She behaves as a child in meetings.
D. She behaves as a child in meetings.
A fashion brand is preparing a new seasonal campaign. The creative team collects reports from runways, social media analytics and competitor visuals before deciding on the direction of the campaign.
What is the team primarily doing?
A. To differentiate the company from its peers through branding decisions
B. To study fashion trends in order to guide creative development
C. To review and approve all creative materials before publication
D. To prepare overall campaign budgets and allocate media spending
B. To study fashion trends in order to guide creative development
The legal status of using social media content in a paid advertising campaign is not clearly defined, so the team is unsure whether it is fully allowed.
Which sentence is the most accurate reformulation?
A. The campaign is fully compliant and clearly approved under all regulations.
B. The situation remains a grey area regarding content usage rights.
C. The content is explicitly illegal and must be removed immediately.
D. The team has already confirmed full legal ownership of the material.
B. The situation remains a grey area regarding content usage rights.
Which is the most widely recognized masterpiece of the Renaissance period?
A. Mona Lisa (Leonardo da Vinci)
B. The School of Athens (Raphael)
C. The Last Supper (Leonardo da Vinci)
D. The Birth of Venus (Sandro Botticelli)
A. Mona Lisa (Leonardo da Vinci)
A photographer describes a scene: the sunlight is extremely strong and reflects off glass buildings making it hard to look directly at the city.
Which sentence best matches this description?
A. The city is filled with dim and shady light
B. There is a strong glare of sunlight across reflective surfaces
C. The area has dense vegetation and soft textures
D. The environment feels rough underfoot and heavy
B. There is a strong glare of sunlight across reflective surfaces
Choose the most accurate meaning of this sentence:
«Having finished the design draft, the team sent it to the client.»
A. The team finished the draft and then sent it to the client.
B. The team sent the draft before finishing it.
C. The client finished the draft for the team.
D. The draft was not completed when it was sent.
A. The team finished the draft and then sent it to the client.