Rhetorical Situation
The person or group who creates a text
The WRITER/ARTIST/SPEAKER/CREATOR
Appeal to logic and reason
What is LOGOS
Language that assigns human traits to nonhuman objects
What is PERSONIFICATION?
A conclusion based on insufficient or biased evidence.
What is HASTY GENERALIZATION?
An attack on the character of a person rather than his or her opinions or arguments.
What is the AD HOMINEM FALLACY?
The goal of the speaker
The PURPOSE
An appeal to the emotions, values, desires, hopes, prejudices, or fears of the audience.
Asks the reader/audience a question
What is an INTERROGATIVE sentence?
A conclusion that assumes that if 'B' occurred after 'A' then 'A' must have caused 'B.'
What is POST HOC?
From the perspective of the speaker, uses pronouns like “I,” “me,” “we,” “us,” etc.
What is FIRST PERSON POV?
The claim the text is making (different from the purpose!)
The MESSAGE
Appeal to credibility
A description involving one of the five senses; a description of something you can see, hear, touch, taste, or smell.
What is IMAGERY
An appeal that presents what most people, or a group of people think, in order to persuade one to think the same way.
What is BANDWAGON?
A question the speaker asks that is not intended to be answered
What is a RHETORICAL QUESTION?
The historical, cultural, and social movements that influence a text
The CONTEXT
An agreement that part of the opposing argument may be true or reasonable. Part of a counterargument
What is a CONCESSION
An exaggeration
What is HYPERBOLE?
A diversionary tactic that avoids the key issues, often by avoiding opposing arguments rather than addressing them.
What is a RED HERRING?
Word order
What is SYNTAX?
The listener, viewer, or reader of a text or performance; there may be multiple audiences.
The AUDIENCE
The denial of the validity of part or all of the opposing argument. Part of a counterargument
What is the REFUTATION?
Putting two or more ideas next to each other to create a direct comparison
What is a JUXTAPOSITION?
This fallacy compares minor misdeeds with major atrocities, suggesting that both are equally immoral.
What is MORAL EQUIVALENCE?
The overall feel of a text that is created through decisions in the language used
What is STYLE?