A device that compares 2 things using like or as
What is a simile
The appeal to logic and reasoning
What is logos
This rhetorical appeal is used to make you trust the product because a celebrity endorses it.
A question asked to get it's point across, not looking for an answer
What is a rhetorical question
"Sally sells seashells by the seashore"
What is a alliteration
A figure of Speech where non-human objects are given human like qualities
What is personification
The appeal to ethics and credibility
What is ethos
What is pathos
The exaggeration for emphasis or effect
What is a hyperbole
"He is as brave as a lion"
What is a simile
A direct comparison between 2 unlike things
What is a metaphor
The appeal to emotion
What is pathos
Advertisements that use statistics like "99% effective", uses what appeal
What is Logos
A brief and indirect reference to a person, event, or idea
What is an illusion
"Government of the people, by the people, for the people"
What is repetition
The repetition of a word or phrase at the beginning of successive clauses
What is a anaphora
Combining ethos, pathos, and logos, is used from what ancient philosopher
Who is Aristole
This device uses catchy phrases or slogans to make an ad memorable.
What is repetition
What is antithesis
"Life is a rollercoaster, full of ups and downs"
What is a metaphor
A paradoxical statement that appears to be contradicting but contains the truth
What is an oxymoron
The Latin phrase "Against the man" refers to personal attacks in argumentation
What is ad hominem
This rhetorical device uses humor and sarcasm to make ads more appealing
What is satire
Leaving out conjunctions between parts of a sentence for effect
What is asyndeton
"Ask not what your country can do for you;ask what you can do for your country"
What is chiasmus