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VOICES/STAR
RHETORICAL TOOLS
RHETORICAL TOOLS
PROPAGANDA
I'M FEELIN' CRAZY
100
The intended recipients of the speaker's message
AUDIENCE
100
giving extra details to help describe something
AMPLIFICATION
100
repetition of vowel sounds throughout multiple words
ASSONANCE
100
"Wendy's uses fresh beef, unlike McDonald's."
NAMECALLING
100
words that imitate sounds
ONOMATOPOEIA
200
Facts, data, numbers, statistics
LOGOS
200
asked without an anticipated response
RHETORICAL QUESTION
200
repeating a word or phrase at the beginning of many sentences
ANAPHORA
200
Fast! Fresh! Always fun!
GLITTERING GENERALITIES
200
the means by which you convey your message to the audience
MEDIUM
300
The situation occurring around the speaker that may influence how he chooses to persuade
CONTEXT
300
two contradicting words next to each other
OXYMORON
300
using a story to illustrate a more abstract concept or point
ALLEGORY
300
"Why can't I dress how THEY dress? They look cool."
BANDWAGON
300
ending many phrases or sentences with the same word or phrase
EPISTROPHE
400
Sad puppy commercials
PATHOS
400
using the word/words at the end of a sentence to begin the next sentence
ANADIPLOSIS
400
using a pleasant phrase instead of a harsher-sounding phrase
EUPHEMISM
400
A very attractive, scantily-clad model eating a Hardee's hamburger
TRANSFER
400
a celebrity or regular person talks about the benefits of a product
TESTIMONIAL
500
A celebrity who was accused of running a dogfighting ring would have poor __________________
ETHOS
500
two contradictory statements with nearly identical structure placed together
ANTITHESIS
500
addressing someone/something that isn't there or can't hear
APOSTROPHE
500
Presenting only one side of a complex argument or issue
CARDSTACKING
500
a contradictory situation that seems as if it has no clear beginning or end
PARADOX