The Appeals
The appeal to emotions
Pathos
The reason behind a piece or text
Purpose
The way you present a text - the manipulation of language/communication
Style
The position an author takes within an argument
Stance
The appeal to logic and reasoning
Logos
The group of people an author attempts to communicate to
Intended audience
The organization of visual and textual elements of a piece to create a coherent text
Design
The appeals to ethics or trust
Ethos
The format in which you present your text (review, editorial, YouTube video, article)
Genre
Paying close attention to the author, their purpose, their language, intended audience, stance, etc.
You are engaging in....
Rhetorical listening
The shivering, skinny puppy cried as it searched the streets for it's mother.
The distinct point of view or perspective an author holds on a topic
Angle of vision
The specific way a group of people communicate among one another
Discourse community
With a decade long history in studying and practicing martial arts, Sarah was the first pick for competitions.
Ethos or ethical appeal
The circumstances surrounding a writing situation
Rhetorical context
A text with an author, audience(s), purpose(s), and a setting
(i.e best man speech at a wedding)
Rhetorical situation