Why Should the Audience Listen?
These are ways writers can establish credibility
What is Include credentials or personal experience, cite reliable sources?
The best timing possible. The most appropriate time to persuade.
What is Kairos?
logical fallacy that attempts to discredit a person, not an argument.
What is ad hominem?
the craft of persuading through writing or speaking.
What is rhetoric?
This logical fallacy relies on friends telling you that “everyone” is going to Emiliano’s, not only because the food is good but because it’s the place to be on a Thursday evening, hoping that others’ decisions might convince you.
What is bandwagon?
What are the audience's emotions?
Facts, Reasons, Examples, Sensible Information and Idea.
What is Logos?
logical fallacy that introduces a point about one thing that is likely to be accepted and then changes the terms once initial agreement occurs.
What is bait and switch?
What is How is the writing doing it?
They add details and try to entice you with images of the pizza—a delicious, jeweled circle of brilliant color that tastes like heaven, with bubbling cheese calling out to you to devour it, using this rhetorical appeal.
What is pathos?
Including this establishes credibility, while increasing the likelihood that a hostile audience will accept the argument being made, and including it demonstrates that research is being done on all sides of an issue.
What is the opposition argument?
Believable, authoritative voice
What is Ethos?
Exaggeration. Extreme exaggeration.
What is hyperbole?
To understand how an attempt might be persuasive, it helps to understand
What are the audience's stance, values, beliefs?
Your friends try to convince you again, adding that the last time you didn’t join them, you went somewhere else and then got the flu, so you shouldn’t make the same mistake twice. They are using this type of logical fallacy
What is a causal fallacy?
Things such as parallelism, repetition, and rhetorical questions that writers and speakers use to emphasize points and unify a text.
What are literary devices?
These are the appeals (four of them) Aristotle focused on in breaking down persuasive attempts
What are ethos, pathos, logos, and kairos
It tries to make people do something or think a certain way because everyone is doing it, and if they don’t go along, they will be excluded.
What is bandwagon?
What are receptive and hostile?
Your friends say that if you don't go with them to get pizza at Emiliano's it's because you don't know what good pizza is, using this logical fallacy attempting to persuade you.
What is ad hominem?
These 7 elements make up the rhetorical situation
What are the author (who), message (what), readers (to whom), purpose (why), means (how), context (where and when), and culture (community)?
This is how the appeals work most effectively
What is when they are woven together to enhance and amplify?
the faulty logic of claiming or believing that an event that follows another event is the result of it.
What is causal fallacy?
What is when writing to a hostile audience?
Finally, they try an extreme last-ditch accusation. They claim you could be hostile to immigrants such as Emiliano and his Haitian and Dominican staff, who are trying to succeed in the competitive pizza market, so your unwillingness to go will hurt their chances of making a living., using this logical fallacy.
What is slippery slope?