Appeals
The type of appeal that we have been using in this class, which depends on the quality and quantity of the facts and concrete evidence.
What is a logos appeal?
(appeal to intellectual reasoning)
This type of argument depends on storytelling.
What is a narrative argument?
The type of appeal that depends on the author's credibility.
What is an ethos appeal?
(appeal to trustworthiness)
A refutation, which goes point-by-point through an opposing argument, is a sub-type of this argument type.
What is a rebuttal argument?
The Sarah McLachlan "In the Arms of an Angel" PSAs that pull at your heartstrings to prevent animal cruelty are an example of this type of appeal.
What is a pathos appeal?
(appeal to communally held values, invoking emotion)
A proposal argument is a sub-type of this type of argument.
What is a causal argument?
This type of appeal tends to be less effective when it is not used in conjunction with one of the other two types of appeal.
What is a pathos appeal?
These two types of arguments depend on establishing compelling criteria that the object of the argument either does or does not meet.
What are definition and evaluation arguments?
"9 out of 10 dentists agree that Crest is the most effective toothpaste on the market" is an example of this appeal.
What is an ethos appeal?
This type of argument tends to go hand-in-hand with a pathos appeal.
What is a narrative argument?