Check the Roadmap
This upcoming campaign launch is being crafted in partnership with Philly-based creative agency RTOP.
What is Food Vertical?
Though now synonymous with fine dining, this product was the original focus of the Michelin, whose guide recently rolled into Philadelphia.
What are tires?
This metric measures the percentage of people who buy a product after seeing an advertisement.
What is conversion rate?
The Philadelphia Inquirer was originally named this by its founders.
What is The Pennsylvania Inquirer?
This towering skyscraper, formally known as the Sears Tower, was once the tallest building in the world.
What is Willis Tower?
Following the Super Bowl, this impressive sum was generated in revenue from The Inquirer Store sales.
What is $1.3M?
The local pooper who retaliated with an unexpected road rage surprise hailed from this suburban county.
What is Delco?
This digital marketing uses search engines to increase website traffic.
What is SEO?
The Iconic Inquirer Building, standing 18 stories tall remains a fixture at this Philadelphia intersection.
What are Broad & Callowhill Streets?
This large wetland is known for its unique ecosystem and alligators.
What are The Everglades?
An inaugural Acquisition sale is being executed on this platform.
What is The Inquirer App?
Before becoming a Hollywood star, this actor called West Philadelphia home, where a street now honors his name.
Who is Will Smith?
This term refers to ad campaign targeting based on location.
What is geo targeting?
The Philadelphia Inquirer was originally founded by these printers and publishers.
Who are John R. Walker and John Norvell?
This popular nickname for New Jersey highlights its abundance of greenery and produce.
What is the Garden State?
An early win for the Customer Service team, this new feedback tool will provide real time satisfaction insights.
What is end of call surveys?
In a headline-making moment, the Mayor of Philadelphia misspelled an iconic sports chant in this way.
What is E-L-G-S-E-S?
This metric is used to calculate the cost-effectiveness of an ad per thousand impressions.
What is CPM?
This 1987 Philadelphia Inquirer series uncovered widespread corruption and dysfunction in the city's court system.
What is "Disorder in the Court"?
Waved proudly by steelers fans since the 1970s, this golden symbol unifies fans with pride.
What is Terrible Towel?
This internal assessment analyzes available data points to build a fully functional model focused on churn prevention and customer re-engagement.
What is "Next Best Action"?
When a cherished department store in Philadelphia closed its doors earlier this year, it also ended visits to this iconic in-store animal meeting spot.
What is the Eagle?
In subscription based business, this KPI measures revenue against individual subscribers
What is ARPU?
The Philadelphia Inquirer won its first Pulitzer Prize in this year.
What is 1975?
This Ohio-based fast food chain is one of the largest in the country.
What is Wendy's?