2020 Projects
The furthest travel completed (pre-covid) in 2020, Eileen and Anne flew to Virginia to discuss this innovation project.
What is OREO Remix?
Our favorite client.
Opening in 2004, this fast-food restaurant at Madison Square Park has a webcam to show the current line.
What is Shake Shack?
Partnering with Burger King, this vegetarian meatless company made possible a new type of Whopper.
What is Impossible?
The number 1 most watched TV show in 2020 featuring Joe Exotic and Carole Baskin
What is Tiger King?
Releasing in November of 2020, we prepared, pitched and won this project within 3 days.
What is Sabra Kids / Hopscotch?
Founded in 1894, this desert city east of Phoenix is home to roughly 250,000 people.
What is Scottsdale, AZ?
With two locations in Flatiron District, this deli can be found at both 27th/Madison and 22nd/6th.
What is 'Essen?
This Italian fashion house controversially changed their logo to a pen scribble in fall of 2020.
What is Gucci?
This private US company became the first of its kind to put an astronaut into space.
What is SpaceX?
Our final Goldfish release of 2020 was a pickup from a previous release and prepared specifically for this fine retailer.
What is Target?
Typically associated with a sports team, these figures dress up in animal or character suits to rile up fans.
What is a mascot?
One of Jamie's favorite healthy lunch spots on 22nd street, this restaurant features bedazzled skateboards on their walls.
What is Bite?
Rebranded in 2020, most people learned about this website hosting company during their lewd commercial first airing during the 2008 Super Bowl.
What is GoDaddy.com?
Hated by older generations, this new app got Gen Z dancing.
What is Tik Tok?
Our MDLZ clients suggested we use plastic frosting to illustrate flavor on this 2020 OREO LE.
What is Salted Caramel Brownie?
A fun children's game or the nickname for a major 2020 S² innovation project.
What is Hopscotch?
Reserved for Friday's only, Carter looks forward to getting lunch at this restaurant once per week.
What is Chipotle?
23&Me, a company known for their take-home DNA tests, has launched a new program to make recommendations regarding this aspect of their customer's lives?
What is Diet?
Led by quarterback Patrick Mahomes, this team defeated the San Francisco 49ers to win the 2020 Super Bowl.
Who are the Kansas City Chiefs?
Starting in December of 2019 and releasing in June 2020, this small project took 20 rounds of refinements.
What is Sabra Snackers?
This crisp Italian cookie is traditionally flavored with anise and often containing almondsor filberts.
What is Biscotto?
Whenever he comes into the office, Jim gets lunch at this popular mediterranean restaurant on 21st and 6th.
What is CAVA?
With only two logo changes since their inception in 1969, this tech company expanded their blue color palette and revealed a modern logo.
What is Intel?
Winning an Oscar for Best Picture, this movie was the first international film to ever win the prestigious award.
What is Parasite?