BIG & STRONG
This is the investment level for Pick 3! in BIG Finish - STRONG Start.
What is $1,500 per month for at least 6 months?
CPM
What is Cost per Thousand?
80% of sales REQUIRE FIVE of these after the meeting. (Source - Marketing Donut)
What are follow-up phone calls?
This is the price for 100 live chat leads, not including the $150 set up fee.
What is $1600?
We can do this for half the price of the initial deployment if done within four weeks of the initial deployment date.
What is Send a Follow Up Email?
This is something a Media Strategist must prepare for and must do every day - and never stop.
What is Prospecting?
$27,000 in billing.
What is the amount of billing each Media Strategist is required to sell in BIG Finish - STRONG Start?
CPC
What is Cost per Click?
79% of these are never converted to sales. (Source - Salesforce)
What are marketing leads?
This is the fee for Salem Surround to design your client's email for their Targeted Email Marketing campaign.
What is $200?
For $250, this ad-on places the email recipient's name into either the subject line or body of the email.
What is Email Personalization?
Leaving messages and sending blind emails as a way to reach and communicate with the prospect.
What is NOT doing your job?
$200, $165, $90
What are the Prime, Select, & Fringe rates for terrestrial & streaming local programs in BIG Finish - STRONG Start?
RDSM
What is Regional Digital Sales Manager?
About 47% of top performers ask for these consistently, versus only 26% of non-top performers. (Source - HubSpot)
What are referrals?
This is our base Cost Per Thousand for tactics like behavioral targeting, retargeting and social media ads. It is a lower CPM than most of our competition.
What is an $8 CPM?
At no additional cost, we remove the emails in your database from our Surround Email database allowing you unduplicated reach.
What is Email File Suppression?
You must discuss with your client about getting access to this before a marketing campaign begins so we can track performance on their website.
What is Google Analytics?
Targeted Email Marketing, Site Re-Targeting, Surround Faith/Conservative Advertising, Geo Fence Ad Impressions, & Facebook Ad Impressions.
What are a prospects choices for Pick 3! in BIG Finish - STRONG Start?
GTM
What is Google Tag Manager?
In 2007, it took 3.68 cold call attempts to reach a prospect. Today it takes this many attempts. (Source - Spotio)
What is 8?
This tactic has a $14 Cost per Thousand because of the extra work it takes to curate the list and draw virtual fences around all those residences.
What is Addressable Geofencing?
For a minimum of $500, we can do this which will increase your client's exposure to people who opened the email we deployed.
What is Email Retargeting with Display Ads?
Each time you make a call, set an appointment, pitch a proposal or take any other sales related action with a client or prospect, you must log your activity here.
What is RAB Account Manager?
$1,050 and $882
What are the 60 & 30 second monthly investment levels for terrestrial & streaming Radio in BIG Finish - STRONG Start?
RDCS
What is Regional Digital Campaign Specialist?
Studies show that asking these during the course of a lead call will translate to 74 percent greater potential success. (Source - Gong.io)
What is between 11 to 14 questions?
This is the CPM for Connected TV (OTT), making it our most costly product that we offer per thousand impressions served.
What is a $50 CPM?
For $250, this ad-on provides the name, address, city, state and zip code for each email address tied to your recent Surround email deployment.
What is Email Matchback?
This is where you go to place a new ticket with your CNA in order to generate a new proposal.