Telephone Sales
Advertising Public Relations and Publicity
Marketing to Business Travelers
Marketing to Leisure Travelers
Marketing to Travel Agents
100
Gathering information and learning the names of decision makers is the objective of this type of call
What is prospecting
100
To increase name recognition a sales manager may use this type of item with the property's names on it
What is a specialty item
100
A convenient location is most important to this type of traveler
Who is business
100
This type of ownership allows this traveler to own a home without the hassle of ownership
What is Vacation Ownership
100
In recent years travel agencies have ___________sharply?
What is Decline
200
Pausing is an effective technique in which stage of telephone sales?
What is closing
200
This type of agency would contract with a hotel if it only needs to purchase airtime and print space, it specializes in print space, radio and tv time
What is media buying service
200
Security is the most important factor to this traveler
Who are women
200
A destination tour is part of this type of itinerary
What is "HUB and SPOKE
200
These type of travelers need LESS assistance in planning their travel
Who are business travelers
300
A closing technique that gives your customer an option, such as chicken or fish is this type of question
What is forced-choice question
300
The exchange of hospitality services for advertising space or airtime is
What is Reciprocal advertising
300
Discounts, premium upgrades and special rewards to loyal customers are part of this type of program
What is frequent traveler program
300
This travel tour makes use of more than one form of transportation
What is an inter-modal tour
300
Third party booking agencies such as Expedia are examples of this type of system
What is Internet Distribution Systems
400
Keeping your pitch low, smiling when you speak and not talking with gum are things that should be done when...
What is speaking on the phone with your client
400
Reaching target markets, knowing what is to be accomplished and who will be involved are all elements of this type of plan
What is Public Relations
400
Researching markets, planning travel for employees and booking travel arrangements best describes this type of manager
What is Corporate Travel Manager
400
This target market are extremely family oriented...
Who are the GenXers
400
Providing this type of numbers allow travel agents to ask questions and explore special rates
What are tool free numbers
500
This type of sales call has you listening and asking questions to determine the caller's needs
What is inquiry
500
The number of people who listen to this is the greatest strength of what media outlet
What is Radio
500
This amenity has little importance to relocation business people
What is a pool and exercise facilities
500
This pricing rate gives you the whole shebang
What is all-inclusive pricing
500
These type of travelers need more assistance in planning their travel
Who are leisure