Sales Bro
Name something a typical sales bro would say to a colleague?
*will accept* anything really conceded or anything about how much money they makes.
What should a bad company's "bad section" look like?
A crime scene.
What tools do we have to promote our product? (name 3 of 5)
What is... IGGBs, Verticle Home Pages, Summary Statement, Bullet Points, Blogs
If you are over the walk-in-tubs verticle, who is your market?
What is... Old People.
How does sales language help our verticles? (Name 3)
Gives clients useful information
Protect people from bad companies.
Point consumers to good customers
Answer peoples questions about a product
Keeps people interested
Increases Google Rank
Finish this sentence," In one summer you can make more than______"
What is... Your dad
or
All the money you've ever made in your whole life.
What is the purpose of a Bad IGGB that brings traffic?
What is...
Keep them Interested, Get them to top pages, Murder the company, Answer the question, "why should I stay on your website?"
What are you selling? (hint, it is not the flower)
What is... The result, not the product
What Tools do we have to Listen to our customers? (Name 2 tools and explain how it helps you listen to your customers)
What is...
Google Search Console
Google Analytics
Google Trends
Answer the Public
Ahrefs
When Sarah is receiving articles on the PR account many of the people sound like what?
What is... Robots.
When a sales bro asks someone else the question, "How much can you lift?" They are really hoping to what?
What is... Assert their dominance.
What primary question are we hoping to answer with our IGGBs?
What is... "What is in it for me?"
Given the option between these items, what are you selling? A jump rope, a jungle gym, a playground, a change in their happiness, or a hairbrush?
What is... a change in their happiness
If you know someone as much as they know themselves; you can persuade them. But if you know a person better than they know themselves; you can _______.
What is... Control Them
What words make customers more likely to click on our link out/buy a product? (name 2)
Imagine, Successful, Likely, Client, Strong Language such as, Definitely, Certainly, Guarantee.
Name a piece of clothing the sales bro is known to wear?
What is.... Snapback
What words are best to avoid in IGGBs that we are trying to promote? (name 3)
Show you how
We provide/they provide(22% decrease in sales)
Roadmap
Discount(17% decrease in sales)
Contract(use agreement, decrease in sales 7%)
Free Trial(5% decrease in sales)
Payment
What 2 things are we trying to accomplish with our content?
Get people to our site.
Keep them there, or get them to link out
If you are over expense management software, who is your clientele?
What is... Business owners
Did you complete the challenge?
What is... Yes.