Competitors
What is a Demand-Side-Platform?
The the two most common commercial durations
:15 and :30 seconds
A creative tool that allows you to easily build display banners and automate the add you build into additional add sizes
What is the MNTN Ad Builder?
This competitor is a legacy display retargeting vendor that must always be turned off when running a PTV Retargeting Campaign on the MNTN Platform
What is Criteo?
Something that should be present during the entire duration of a commercial served from the MNTN platform
What is a Web URL?
The tab of the platform that allows you to upload a :15 to :30 second creative asset
What is the Campaign Tab?
The ad supported streaming platform that has the largest amount of viewers
What is Hulu?
For direct response, this is recommended at the end of an ad unit
What is a Call to Action?
The provider of third-party audience segments on the MNTN platform
What is Oracle?
The largest ad agency in the world
What is WPP?
The minimum email list size required to run a CTV CRM Campaign on the MNTN Platform
What is 200,000 emails?
The most streamed Netflix movie of all time
What is Red Notice?
An analytics and attribution platform that has ten minute view-through windows
What is Rockerbox?
The name of the two companies that are currently in beta to be integrated into the MNTN platform to track app installs from CTV campaigns
AppsFlyer and Adjust
The ad-free platform Netflix strikes partnerships with brands by offering them this form of advertising in their shows
What is Product Placement?