Creators
All things process
Margin me up
Client FAQ
Usage & exclusivity
100

An in-network beauty creator

Who is:

- Sydney Morgan OR

- Lord Thivi OR 

- Emma Norton OR

- Brooklynne Webb

100

Where you submit new opportunities to get a team assigned

What is newrfp@collab.inc?

100

The correct margin for a $100,000 campaign with no paid media

What is $30,000?

100

The minimum a client needs to spend on TikTok media for a brand lift study

What is $100K?

100

The correct response when a client a client asks for usage in perpetuity

What is absolutely not :) 

200

An in-network comedy creator

Who is DangMattSmith, Ross Smith, Young Ezee, AdamW...

200

Where you can find all the team resources, tools, and proactive materials you need

What is the HubSite?

200

The correct margin for a $200,000 campaign with $50,000 in paid media

What is $60,000?

200

Our answer when a client asks if a specific Creator is interested in the campaign after a verbal agreement and before a SOW is signed

What is we can't reach out to Creators until a deal is signed?

200

Our standard usage term

30 days from initial post

300

Three in-network/close OON family Creators

Who are: Terrell & Jarius, All in the Foley Family, Eh Bee Family, Cole & Sav... 

300

A contract between two or more parties that establishes what terms and conditions will govern all current and future activities and responsibilities.

What is an MSA?

300

The correct margin for a $500,000 with $100,000 in paid media

What is $160,000?

300

The minimum OVERALL investment required for us to include a Millward Brown/IRI/Nielsen study

What is $500K

300

Our standard TikTok exclusivity terms

14 days from initial post

400

Two in-network Creators with over 50M followers across platforms

Who is Bella Poarch/Zach King/Charli D'Amelio/SpencerX

400

A contract that narrates the description of a specific campaign’s requirements. It defines project-specific activities, deliverables and timelines.

What is an SOW?

400

The correct margin for a $1,000,000 campaign with $350,000 in paid media

What is $247,500?

400

The minimum amount of time we need to execute after the SOW is signed

What is 30 days?

400

Our standard non-TikTok exclusivity terms

30 days from initial post

500

Three in-network creators that specialize in illusions, special effects, and/or magic

Who are Aiden Rowley, Sean Does Magic, Zach King and/or Kevin Parry

500

Three resources you can use for making your own Talent lists

What is: 

- Creator IQ lists

- Self-serve lists

- Talent x Brands team slack channel

500
The correct margin for an $800,000 campaign with a $300,000 media budget

What is $195,000

500

The five ways we can lower the CPM

What is: 

- Increase organic estimate

- Lower margin

- Shift platforms

- Shift money from Talent to media

- Removing targeting

500

Our standard post sharing usage terms

What is the brand has the right to re-share all content from their social handles?