SAP Strategy
Acronyms
Marketing
Hyperscalers
LOB: SCM/CX
100

in 1972, 5 former employees of ___ company created SAP

What is IBM

100

ERP

Enterprise Resource Planning

100

This is the distinction between results you earn through SEO versus results you pay for with ads

What is paid search and organic search

100

Who is obsessed with Tom the Lizard?

Who is Jake

100

This1st year intern lost their tooth on the Eiffel Tower?

Who is Karli?

200

Joule was shared during ___ event in the month of ___

What is Sapphire and May

200

SMB

Small Medium Business

200

This metric measures the percentage of email recipients who clicked a link inside the email.

What is Click Through Rate (CTR)

200

Which second year interns can't swim well?

Who is Kian, Seonghee, and Alicia

200

This 1st year intern swam with dolphins

Who is Raya

300

GROW with SAP strategy targets which market

Mid market

300

BTP & BDC

Business Technology Platform and Business Data Cloud

300

This emerging optimization practice goes beyond traditional search engines, focusing instead on getting your brand cited by AI tools like ChatGPT and Google's AI Overviews.

What is GEO

300

Which second year intern has a fear of stickers??

Who is Grace

300

This 1st year intern owned 13 pets at one time in their life

Who is Angelina

400

Where does the phrase we bring out the best in every business appear.

Vision for Autonomous Enterprise

400

NN & IB

Net New and Install Base

400

When a B2B company targets specific high-value accounts with personalized campaigns, this strategy is called ______ marketing

What is Account Based Marketing (ABM)

400

Which interns participated in abroad programs last year?

Who is...

Barcelona: Hallie

Brazil: Samantha

Argentina: Daya

Paris and London: Seonghee

400

These two 1st year interns had social media accounts dedicated to cafe drinks and shirley temples

Who is Maria and Cindy

500

What 3 layers comprise of the AI Autonomous Suite

Agents, Apps, and Data

500

IMS&P

Integrated Marketing Solution and Planning

500

SAP helps partners reach customers through these three ways

To Partner, Through Partner, and With Partner

500

How do you spell Kian's last name?

What is D E M A G A J E S

500

This 1st year intern had their finger almost chopped off by their brother

Who is Michelle