Product, place, price, and promotion.
What is a marketing mix?
Potential losses that are associated with the assets and earning potential of a firm.
What are business risks?
This financial statement records revenues and expenses for a business.
What is a Profit and Loss Statement (Income Statement)?
A company that is inherited or bought.
What is an acquisition?
This measure of a company's operational liquidity and short-term financial health.
What is working capital?
Face-to-face meeting with a customer to sell products or services.
What is personal selling?
Real property and personal property are examples of this.
What are pure risks?
What is a balance sheet?
Non-physical assets, such as patents, trademarks, etc.
What are intangible assets?
This funding source is financing that is paid back.
What is debt equity?
Being honest, knowing your audience, know how much time you have, and preparing and outline/rehearsing are all this.
What are successful sales techniques?
Coverage that provides benefits to a firm upon the death of an owner.
What is key-person life insurance?
This metric measures how efficiently a company uses its assets to generate profit.
What is a return on assets?
Examples include: cash, land, equipment, and furniture.
What are tangible Assets?
A trust fund that uses employee retirement contributions to buy stock in the employer’s company.
What is an employee stock ownership plan (ESOP)?
A paid form of communication that is used to inform or persuade a target audience about a product, service, or idea
What is advertising?
Instruction at the place of employment from a professional trainer or experienced employee.
What is on-the-job training?
This metric measures the percentage of a firm’s assets is financed by debt
What is the debt ratio?
DAILY DOUBLE
This valuation approach uses future revenues as a valuation method.
What is earnings?
Is the first sale of shares of a company’s stock to the public.
What is an initial public offering (IPO)?
A broader term that encompasses various marketing activities designed to increase sales or generate interest in a product or service in the short term
What is promotion?
Such things as vacation time, holidays, health insurance, and retirement compensation.
What are employee benefits?
DAILY DOUBLE
Amount of sales, cost of goods sold, operating expenses, interest expense, and taxes are used for this.
What is forecasting profitability?
The portion of the business value that cannot be attributed to other assets
What is goodwill?
These individuals invest in risky startups.
Who are angel investors?