Amazon Basics
What is the name of Amazon's membership program that offers customers free shipping and other benefits?
What is Amazon Prime?
What program offers discounted shipping rates to send your products to Amazon's fulfillment centers?
Partnered Carrier Program?
What is the unique identifier required for products not already sold on Amazon?
What is a UPC (Universal Product Code)?
What Amazon tool allows sellers to manage their ads, campaigns, and performance metrics?
What is Amazon Advertising Console?
What fee do Amazon sellers pay for each item sold on the platform?
What is the Referral Fee?
What Amazon service allows customers to subscribe to regular deliveries of products they use frequently, offering savings on those items?
What is Subscribe & Save?
How does Amazon classify inventory that cannot be sold due to damage or customer return, but has not yet been disposed of or returned to the seller?
What is Unfulfillable Inventory?
What key feature should be used to describe the main benefits and features of your product in a concise list?
What are Bullet Points?
What type of Amazon ad allows sellers to advertise individual product listings within Amazon search results and on product detail pages?
What is Sponsored Products?
What is the name of the policy that requires sellers to ensure their products are safe, legally sold, and adhere to all applicable laws and Amazon policies?
What is Amazon’s Product Compliance Requirement?
Name the tool provided by Amazon for sellers to gain insights into sales, traffic, and ad campaigns.
What is Amazon Seller Central?
What is the name of the performance feature that provides FBA sellers with a "score" regarding their inventory levels, sell-through, and health?
What is Inventory Performance Index (IPI)?
What is the Amazon program that protects branded products from counterfeit?
What is Amazon Brand Registry?
Which program allows you to create a customized webpage on Amazon for your brand?
What is Amazon Storefront?
Describe the fee that varies by category and is charged for storing inventory in Amazon's fulfillment centers for an extended period.
What are Long-Term Storage Fees?
This Amazon service, introduced to enhance package delivery security, allows couriers to securely deliver packages inside a customer's home, garage, or car trunk. What is this service called?
What is Amazon Key?
What FBA program allows sellers to reach customers in over 100 countries without dealing with international shipping and customs?
What is FBA Export?
What tool allows sellers to test different images, titles, and descriptions to see which performs best?
What is A/B Testing (also known as Split Testing) on Amazon?
Name the tool that helps you manage email campaigns to Amazon customers who follow your brand.
What is Amazon Customer Engagement?
This program requires third-party sellers on Amazon to obtain approval before listing certain brands in specific categories, aiming to combat counterfeit goods and protect brand integrity. What is the name of this program?
What is Amazon Brand Gating?
Launched in 2015, this Amazon service aims to make homes smarter and lives easier by allowing customers to automatically reorder their favorite items when supplies run low, through physical buttons or smart devices. What was this service called?
What is Amazon Dash Replenishment?
Which FBA program allows sellers to store their products in Amazon's fulfillment centers in the EU and fulfill orders across Europe.
What is FBA Pan-European?
What Amazon program allows brand owners to create customized product pages with enhanced images and text?
What is A+ Content?
How can sellers legally encourage customers to leave reviews for their products on Amazon?
What is by using the "Request a Review" button in Order Details?
What does Amazon's A-to-z Guarantee protect buyers against?
What is receiving damaged or incorrect items, or items not arriving at all?