Examples of this type of business in SEM include TV, Radio, Online
What is MEDIA
Examples of this type of sports marketing segment in SEM include the NBA, NFL, MLB, NHL, etc...
What is PROFESSIONAL TEAMS
What does the following stand for in SEM? NBA
National Basketball Association
Examples of this type of entertainment marketing segment in SEM include the following: Harrah's Cherokee Valley River
What is CASINO
What is ONE factor contributing to the growth of Sports & Entertainment Marketing?
The increase of one of the following:
1.) participants
2.) followers
3.) attendance
4.) media coverage
5.) internationalization
Examples of this type of business in SEM involve sales and production
What is ADVERTISING
Examples of this type of sports marketing segment in SEM include coliseums, arenas, and speedways.
What is VENUES
What does the following stand for in SEM? NFL
National Football League
Examples of this type of entertainment marketing segment in SEM include the following: Sony, Universal, Warner, Island, and BMG
What is the MUSIC INDUSTRY SEGMENT
A unique characteristic of the Sport industry is that it seeks to attracts markets that include both participants AND
What is SPECTATORS
Examples of this type of business in SEM include Retail and Manufacturing
What is SPORTING GOODS
Examples of this type of sports marketing segment in SEM include running, swimming, PGA, and WTA
What is PROFESSIONAL INDIVIDUALS
What does the following stand for in SEM? NHL
National Hockey League
Examples of this type of entertainment marketing segment in SEM include the following: Disney, Six Flags, Dolleywood
What is THEME PARKS
Surrounding communities benefit from professional sports team by doing what?
What is (one of the following):
1.) increase in local business
2.) contribute to tax base
3.) attract tourist dollars
4.) bring business to abandoned areas
Examples of this type of business in SEM include Team or Store ownership
What is FRANCHISES
Examples of this type of sports marketing segment in SEM include Crossfit, YMCA, Gold's Gym, Planet Fitness
What is HEALTH CLUBS
What does the following stand for in SEM? MLB
Major League Baseball
Examples of this type of entertainment marketing segment in SEM include the following: Scripted, Reality, News, Sports
What is TELEVISION
The core benefits to customers who purchase sports products include entertainment, achievement, and ...
What is HEALTH
Examples of this type of business in SEM include protecting buildings or individuals
What is SECURITY
Examples of this type of sports marketing segment in SEM include the following: ASU, WCU, NCSU, GT, UNC,UT, GA...
What is COLLEGIATE
What does the following stand for in SEM? NASCAR
Examples of this type of entertainment marketing segment in SEM include the following: Peacock Playhouse Theater, The Little Theatre, Belk Theatre
What is DRAMATIC ARTS INDUSTRY
What is FISCAL