Product Knowledge
Name that Upsell
Customer Personas
Tech Stack
Semrush 101
100

A set of metrics that measure the loading performance, interactivity, and visual stability of a website. Our Thematic report analyzes it.

Core Web Vitals (Site Audit)

100

Does your prospect have a team of 5? You'll need 4 more of these...

Licenses

100

This persona wears a lot of hats, one person may handle all of the marketing efforts - depending on the business model. 

Their experience level in marketing will most likely be on the foundational level.

 small business owner

100

This platform helps you with customer relationship management technology. Houses all potential and current user info.

Salesforce

100

Semrush started in ______ with a mission to make online competition fair and transparent with equal opportunities for everyone.

2008

200

It's the tag used to embed an external link/backlinks in HTML. Also how a subpar SEO tool got its name...

<A href

200

The new name for this add-on helps you spy on your competitor's web traffic. Pretty helpful!

Dot trends, Traffic Analytics

200

Usually a monthly or weekly task of agencies for their clients, this is very important to maintain transparency and a happy customer.

Monthly or weekly automated reports.

200

This platform is a cloud-based communication platform used to make and receive calls.

Ring Central

200

________  is a free plugin for your browser that provides you with organic search data at the click of a button. Currently compatible with Mozilla Firefox, Google Chrome and Opera, SEOquake can provide parameters about the listings on a search engine results page.

SEOquake

300

Have you secured your site to HTTPS? If not, you need to be certified with one of these...

SSL Certificate 

300

This additional tool will keep your business listings consistent and correct across the internet is the basis of local SEO. 

How much is the cost per premium location? 

Listings Management. 

Listings managment premium location - $40/month.


300

This customer persona is more comfortable with the reports and data. Wants something that streamlines research, gives the best data...the best tools for their skillset & techniques!

In house marketer

300

This platform is for sales engagement, running automated emails, and monitoring success.

Salesloft

300

At Semrush we have 7 offices and over 900+ employees, where are those offices located? (Name the cities)

Trevose, Boston, Dallas, Prague, Warsaw (Prowly), St. Petersburg, and Limassol.


400

Looks like you have a lot of duplicate content with all those product/listing pages. That can really dilute your SEO, cause these pages won't rank well, there's hardly any content.  

You should you this tag, and choose your product category page to rank instead.

301 Redirects or Rel="canonical"

400

Ahhhh! You can only try using this tool once on your Pro account. You'll have to upgrade if you want to get some more of these SEO cheat sheets for targeting keywords.

GURU, SEO Content Templates

400

This persona typically consists of marketing experts who offer professional marketing services. They will have multiple clients that they service, and will often have specialties.

Agencies // Freelancer

400

This platform is all about conversation intelligence, records calls, allows you the chance to review them as well and receive feedback.

Chorus

400

The more keywords available for your keyword research, the more ideas you can get to enrich your SEO and PPC campaigns. The total number of keywords in our Keyword Magic tool now exceeds _____  billion.

How many keywords are in the US database? 

- 20 Billion

- 2.6 Billion (US database) 

500

If you want to get valuable traffic to your website by winning a _____ ______ on Google, the ______ ______  report in Position Tracking will guide your efforts.

Featured Snippet

500

What subscription level do you need to view Accelerated Mobile Pages? (AMP) 

Which is a Google-backed technology designed to improve the performance of mobile websites.

Business Subscription (AMP pages)

500

Automate the most important agency workflows to boost revenue growth. What is this extra tool and for how much per month?

Agency Growth Kit, $100 per month

500

This platform is for appointment scheduling.

Calendly

500

According to our research, Semrush has the fastest backlink crawler on the market. We outperform all top competitors crawling an amazing 25 billion links daily. 

Our database has over ____ trillion links making it the freshest and largest available!

42 Trillion!