SEO
PPC
CS Department
Team Member Trivia
Random Trivia
100

SERP stands for this.

What is "Search Engine Results Page"?

100

Google Ads best serve their purpose at this point of the marketing funnel.

What is the bottom?

100

The name of our new team resource center in ClickUp, where you can find past trainings, important links, helpful resources, and team announcements.

What is the "Direct Team Hub"?

100

The name of Emilio's daughter (and Braeden's dog).

What is Luna?

100

Penguins can be found in this hemisphere.

What is the Southern hemisphere?

200

This type of keyword is a highly specific phrase that usually contains 3 or more words, used to target niche audiences and drive more qualified traffic.

What is a "long-tail" keyword?

200

You must have an account on this platform and link it to Google Ads to run Shopping Ads.

What is Google Merchant Center?

200

To effectively calculate ROI, we need to not only know the "average customer value", but this metric will help us understand the true value of a customer.

What is "Lifetime Value"?

200

Tua met his wife at this event.

What is a funeral?

200

The largest ocean on earth.

What is the Pacific?

300

The discovery process where search engines send out bots (called spiders) to find new or updated content online.

What is "Crawling"?

300

This report inside Google Ads lets you compare your performance with other advertisers who are bidding for the same keywords as you.

What is the Auction Insights Report?

300

There are 7 different things you can do to complete an "ROI Activitiy". Name 4 of them.

Client Lunch, In-Person Meeting, QBR Presentation, Send Gift, Office/Warehouse Tour, Out-of-Office activity, Insights and Performance Email

300

The name of Lauren's cat.

What is Frida Kahlo?

300

A standard dinner fork has this many tines.

What is 4?

400

Our Onsite Optimization (previously called Basic Optimization) includes the optimization of these three elements.

What are H1's, title tags, and meta descriptions?

400

Keyword Match Types consist of these three types.

What are broad match, phrase match, and exact match?

400

This is the formula Paul gave us to calculate ROI.

What is Revenue from Campaign - Cost of Campaign / Cost of Campaign?

400

Steve is collecting these popular plush toy keychains.

What is a "Labubu"?

400

This female Mexican painter is known for her vibrant, intimate, and symbolic self-portraits that explored themes of identity, sexuality, and death. 

Who is Frida Kahlo?

500

This is added to a root keyword to create a more specific and detailed search term, targeting a narrower audience or a particular aspect of your business.

What is a keyword "modifier"?

500

These are the 2 main factors Google takes into account when determining your Ad Rank.

What is: your bid (budget) and your Quality Score.

500

These are the 5 CS traits we are striving for and will be reviewing in each Circle Up.

What is Proactive, Insightful, Engaging, Collaborative, and Authentic?

500

Kenna's son, Scotty, just turned 1 year old. His party had this theme.

What is a rodeo?

500

A group of flamingos is called this.

What is a flamboyance?