Organization Structure and PESTLE
Globalization
Marketing
Information
Environmental and Culture
100

P in PEST

What is political?

100

Collaboration and knowledge sharing across company

What is Benefit of Globalization?

100

Product, Place, Price, Promotion

What is 4P?

100

Knowledge which is provided by the raw data

What is Information?

100

Selected from a list at random

What is Random Sampling?

200
Facebook, Twitter, Instagram, Facebook

What is social media?

200

Selling similar product loved by others in different markets

What is International Similarity?

200

People, Process, and Physical Evidence?

What are the 3 extra P?

200

Results can be achieved more quickly
The analysis can be more comprehensive

Costs of obtaining data are reduced  

What is the advantage of Sampling?

200

Acid Rain, Ozone Depletion, Global Warming, Land And Water Pollution, Destruction Of The Forests

What are ecological problems?

300

LE in PESTLE

What are Legal and Environmental?

300

Entering new geographical markets and conducting business through worldwide operations.

What is International Scope?

300

Process of deciding how to present a product or service to customers

What is Marketing?

300

It shows the values of certain entities against, usually, a vertical numeric scale

What is a bar chart?

300

Power, Role, Task, Person

What are the culture of organization?

400

This factor occurs inside the organization and does not concern factors outside the organization

What is Internal Environment?

400

Integrating countries and people (politically, economically and culturally) into global communities.

What is globalization?

400

Process of persuading retailers to stock or encouraging individual customers, on a one-to-one basis to purchase

What is selling?

400

Information which is available nationwide, or globally; which has not been specifically prepared to meet your needs

What is secondary data?

400

Artefacts, Values, Assumptions

What is Edgar Schein model of organization structure?

500
Parts of the Micro-Environment

Publics, Suppliers, Competitors, Customers, and Partners

500
Centralised approach to understanding and segmenting the market globally and market positioning.



What is Global Marketing?

500

Entering a new market that the business have not explored, selling in a cheaper price to entice customer

What is Market penetration?

500

Insufficient information will not help you to make appropriate decisions
Too much of the wrong kind of information will waste your time and energy

What is the importance of the right kind of information?

500
Concept, Development, Prototype, Launch, Manufacture, Distribution, Use, Service, Recycle

What is PLM?