Slogans
Logos
Fads
Sports as a Big Business
100
What brand has the slogan "Just Do It"?

Nike

100

Which sport brand has a logo represented by a big cat?

Puma

100

Fads are often described as having a sudden rise in _________, followed by a sudden drop in _________.

Popularity

100
The advent of what was the first game-changer for the economy of sports?

TV

200

Slogans represent a brand by expressing what?

An idea or purpose

200

A logo serves as a _______ identity for a team.

Visual

200

What is the name of the fitness video game popular in the late 2000s created by Nintendo?

Wii Fit

200

The advent of what was the second turning point for the economy of sports?

Internet

300

What needs of humans do slogans appeal to?

Psychological

300

Logos create a bond between what?

Fans and teams

300

What is the name of the product that claims to use holographic technology increase athletic performance, flexibility, balance, and strength?

Power balance bracelets

300

What system are sports an important part of for most western countries?

Economic

400

Slogans may give ______ to humans through motivation or humour, which causes humans to feel influenced to respond by returning the favour by supporting the brand.

Dopamine

400

Logos are the most important branding tool for what?

Sponsorships

400
What decade did the boot camp fad become a fad?

1990s

400

In modern times, sports are huge opportunities for profit for what?

Stakeholders
500

Slogans mostly work due to what subconscious process that influences thoughts and actions from the introduction of a stimulus?

Priming

500

Name three visual elements in sports logos.

Colours, icons and imagery, font, adaptability, and/or unique selling factor.

500

Name the three mentioned factors that drive the popularity of a fad.

Social influence, marketing, and novelty

500

What page of the kinesiology textbook is section 29, "The (Big) Business of Sports Entertainment", on?

353