Deft Sales
SA Stats
Cetera
NorthWestern Mutual
AUM
100

What firms are allowed to use Deft Sales?

RIA's only
100

How much has SmartAsset raised in venture capital funds?

156 million

100

What firm did cetera most recently acquire?

Securian

100

NWM is on what years pricing?

2022

100

What is the new AUM in 12 months for an LPL advisor targeting 10 T2 leads (625,000 is avg acct in T2) based on average conversion rates?

3.75 million

200

What is the cost of Deft Sales without SmartAsset?

300 monthly or 3400 yearly

200
What percent of investors are comfortable working remotely?

68%

200

What is the Client Acquisition Cost (CAC) for a cetera advisor looking for 1 client in Tier 1, with a 10% conversion rate?

$2,300

200

What does WMA stand for?

Wealth Management Advisor

200

What is the new AUM in 6 months for a cetera advisor targeting 20 T2 leads (625,000 is avg acct in T2) based on average conversion rates?

3.75 million 

300

On average, how many hours a week does Deft Sales save advisors?

15 hours a week

300

What is the average amount in assets per investor?

970,000

300

DAILY DOUBLE

What is name of Ceteras internal website (intranet)?

What is SmartAdvisor branded as with Cetera?

300

What is the approved talk track/verbiage for NWM?

Available lead and data gathering tool for Wealth Management advisors

300

What is the new AUM in 6 months for an advisor targeting 20 T1 leads (1 million is avg acct in T1) based on average conversion rates?

6 million

400

What booking tools are compatible with deft?

Calendly, ScheduleOnce, Microsoft Bookings, and Acuity Scheduling

400

What is the meeting conversion rate for a live connection lead?

60%

400

With a standard fee, how much does a cetera advisor profit from closing 9 million in AUM?

$90,000

400

What is the name of NWM internal website (intranet)?

LinkNet

400

What is the new AUM in 6 months for an advisor targeting 40 T2 leads (625,000 is avg acct in T2) based on average conversion rates?

7.5 million

500

What are the names of the reps on our Deft Sales Team?

Brendan Brown, Patrick Brennan & Hunter Wright

500
What factors into the long term value of SA that isn't included in a campaign? 

Market Appreciation & Referrals gained

500

A cetera advisor closes 2.25 million in AUM, cetera will reimburse what dollar amount?

$9,000

500

What bureau regulates NWM?

OCC (The Office of the Comptroller of the Currency)

500

What is the new AUM in 6 months for an advisor targeting 30 T3 leads (175,000 is avg acct in T2) based on average conversion rates?

1.575 million