Bias
Processes
Theory
Seminal Work
Methods
100

What are the two main types of bias?

Explicit and implicit

100

What is the process of assigning people identities to social groups based on their appearance?

Social categorization

100

Which theory predicts people's attitudes toward something based on two related things?

Balanced Identity Theory
100

Who pioneered the IAT?

Greenwald & Banaji

100

How did social-cognitive psychologists first measure unconscious, or automatic, attitudes?

IAT (Implicit Associations Test)

200

What approach says that bias results from places and not people?

Bias of Crowds

200

Which ambiguous physical feature do people use to accurately judge male sexual orientation?

Hairstyle (Rule et. al, 2008)

200

Which theory argues people are differentially motivated to uphold societal hierarchies?

Social Dominance Theory

200

Which psychologists famously used a video of two-dimensional shapes interacting with one another?

Heider & Simmel

200

What is another measure of unconscious, or automatic, attitudes?

AMP (Affect Misattribution Procedure)

300

What is an example of an attitude intervention that actually stuck?

Door-to-door education about transgender people

300

What is an automatic behavior used to study unconscious attitudes?

Seating distance

300

Which principle states that if you want to measure a person's attitude about something, you should ask them about that specific attitude directly?

The Correspondence Principle

300

Which psychologist argued that bias is a function of location and not the individual?

Payne

300

What is the largest difference between the IAT and AMP?

IAT has critical trials

400

How  do different types of bias (e.g., explicit and implicit) correlate with one another?

Weakly; depends on situation

400

What is the ideal mental state people strive for when thinking about how multiple thoughts hang together?

Cognitive consistency

400

Which theory argues people can infer their attitudes from their behavior?

Self-perception Theory

400

Which famous psychologist sent a postcard that would eventually spark investigation into unconscious attitudes?

Mazarin Banaji

400

What is the statistical technique used to investigate the relationship between latent (hidden) and manifest (measurable) variables?

SEM (Structural Equation Modeling)

500

What moderates the relationship above?

Interpersonal: self-presentation concern and evaluative distinctiveness

Intrapersonal: Evaluative strength and dimensionality

500

What is the idea called when people favor their own ethnicity over others?

Ethnocentrism

500

Which theory says people like to have their thoughts in order and are uncomfortable when their thoughts clash?

Cognitive Dissonance Theory

500

Who studies social-cognitive phenomena at the University of Illinois?

Kurdi, Stern & Straka

500

How do social-cognitive psychologists assess how multiple methods of multiple constructs hang together?

Multitrait, multimethod matrix