Business terms
This short, persuasive presentation explains your business idea to investors or stakeholders.
What is a pitch?
Platforms like Instagram and TikTok are part of this digital marketing channel.
What is social media?
A global agenda of 17 goals aimed at ending poverty, protecting the planet, and ensuring peace and prosperity.
What are the Sustainable Development Goals (SDGs)?
This early version of a product is used to visualize and test functionality before building the real thing.
What is a prototype?
A company’s digital home, often the first place customers go to learn more or make a purchase.
What is a website?
This Australian company collects and reuses office waste to create jobs and reduce landfill.
What is Green Collect?
A business model that aims to solve social or environmental problems while being financially sustainable.
What is social entrepreneurship?
This fictional profile represents your ideal customer, based on research and insights.
What is a customer persona?
“Just Do It” is an example of this short and catchy marketing phrase.
What is a tagline?
Founded by two Balinese teens, this youth-led campaign tackles plastic pollution in Indonesia.
What is Bye Bye Plastic Bags?
A business that operates primarily or entirely on the internet, selling products or services digitally.
What is an online business?
This one-page visual tool helps entrepreneurs map out key parts of their business, from customer segments to revenue streams.
What is the Business Model Canvas (BMC)?
This process involves persuading customers to buy a product or service.
What is sales?
This app helps reduce food waste by letting users buy unsold food from restaurants and stores at a discount.
What is Too Good To Go?
A basic visual guide that outlines the layout of a webpage or app before design and development.
What is a wireframe?
This is the simplest version of a product used to test an idea with minimal resources.
What is a Minimum Viable Product (MVP)?
This is the identity of a company, including its name, logo, and reputation.
What is a brand?
This social enterprise makes adjustable footwear for growing children in poverty.
What is The Shoe That Grows?
This is the difference between revenue and the cost of goods sold, shown as a percentage.
What is gross margin?