Usage
An amateur producer who uses digital and online technologies to create and distribute media products
Prosumer
Not an amateur; someone who is qualified to do a specific job role through training or qualification.
Professional
The term used to describe how the Web connects people instantaneously from all over the world
Global village
Control or guidance by government an non-government bodies
Regulation
Media products or projects that are produced by amateurs or non-professionals and include citizen journalism and other 'We Media' content
Grassroots production
Who invented the World Wide Web?
Sir Tim Berners-Lee
When media producers use online technologies, such as social media, to ask for staff or volunteers who have a skillset to work on a project.
Crowdsourcing
When an individual or company is persistently targeted in a negative way online, usually through social media channels
Trolling
The way in which the culture and technologies of a more powerful society may impact on and possibly even erode a less developed society
Imperialism
When social media measurement tools flag the most popular hashtags and fastest moving content, particularly on Twitter
Trending
Text on a screen that contains links to other text
Hypertext
The process of international integration arising from the exchange of products, ideas, politics and popular culture
Globalisation
When the media creates fear in the population over an issue that appears to threaten or harm normal social order
Moral panic
When individuals make choices about what media to access or publish as a prosumer
Self-regulation
The process of collating the data of all your social media in one place
Social media aggregation
Services such as YouTube or Netflix which allow users to select and watch/listen to video or audio content when they choose to
Video-on-demand (VoD)
How finance can be generated for project or idea conceived by amateurs or professionals, which is promoted via social media
Crowdfunding
An idea, behaviour or style that spreads via social networks from person to person that usually includes a sarcastic or critical statement
Meme
A false statement that is damaging to a person's reputation
Libel
A major internet marketing strategy that involves the process of affecting the visibility of a website in a search engine
Social Media and Search Engine Optimisation (SEO)
The ways that media technologies have changed the production and distribution of products
When an audience member engages on a purely individual or social basis
Personal
Material that can be used or altered by individuals and companies as they wish
Open source
When speech, public communication or other content is considered objectionable or harmful by regulators and is then cut or edited from media products
Censorship
OpenForum, Slack, Sqwiggle and ChatGrape are examples of what?
Virtual team-working tools that allow users to pitch ideas online and collaborate as part of a team