Social Media
Advertising
Promotion
Sponsorship
Mixed Bag
100

This platform was created by Mark Zuckerberg.

What is Facebook?

100

WOM is...

What is Word of Mouth?

100

Promotion is one of the four 'p's' - These are the remaining three...

What are Product Price Placement?

100

This kind of sponsorship is when a good or service is offered rather than money...

What is in-kind?

100

A resource that is web based and this class used to create videos, flyers, and edit photos...

What is Canva?

200

This app is primarily used for quick communication with friends and family through temporary photos and videos.  

What is SnapChat?

200

This is song that is created for an ad.

What is a jingle?

200

This type of promotional marketing is used to build constructive brand image and doesn't typically cost much if anything... 

What is public relations?

200

This type of sponsorship happens because an organization wants to do-good and help their community.

What is cause-related sponsorship?

200

An activity we did every class before rolling into current events...

What is an icebreaker?

300

This platform was very popular before Facebook as a social networking site. 

What was MySpace?

300

A particular group at which a film, book, advertising campaign, etc., is aimed.

What is a target audience?

300

Examples of this type of promotional marketing includes end cap or free standing displays...

What is merchandising?

300

This radio entity thrives from sponsorships rather than advertising...

What is NRP?

300

Corkys shoes are sold here...

Where is L Rosa Boutique?

400

This is also called a pound symbol. 

What is a hashtag?

400

ROI is...

What is return on investment?
400
The type of promotion that happens when you are communicating one-on-one...

What is personal selling?

400

Different from a sponsorship - this partnership with an athlete is a public statement of support for a brand by a person (athlete or other celeb) who is paid to promote the brand and its products or services. 

What is an endorsement?

400

Tina, Gene, and Louise belong to this family...

Who are the Belcher's?

500

The logo for this company was named Larry the Bird.

What was Twitter?

500

Truth in advertising is a principle and set of laws enforced by the FTC that requires advertisements to be truthful, not misleading, and backed by evidence when appropriate. The FTC is...

Who is the Federal Trade Commission?

500

This company's initial promotion strategy to stores involved live demonstrations, particularly at Gimbels Department Store in Philadelphia, showcasing the toy's unique movement. 

What is Slinky?

500

Bud Light and Michelob Ultra are sponsors of teams who play at MSG. This is what MSG is...

What is Madison Square Garden, a large-scale event venue? 

500

Skyler and Walter White are characters in this series...

What is Breaking Bad?