The Numbers
Nearly 50% of the world's population uses social media. That's over _ billion users worldwide.
What is 3 billion?
(Source: Statista)
This social network is the second-largest search engine globally.
What is YouTube?
(Source: HubSpot)
True or False: The most popular pin topic is home improvement.
What is false? The most popular pin topic is food/recipes. 75% of most-shared pins on the platform are based on food/cooking.
(Source: Statista)
The social media network was initially released in 2016. It specializes in short-form mobile video meant to inspire creativity and bring joy.
What is TikTok?
*Initial release September 2016; 4 years ago. Released worldwide after merging with Musical.ly on 2 August 2018.
(Source: TikTok/Wiki)
This brand, represented by a sweet-faced, pigtailed girl, has roasted fans, cracked jokes, and called out competitors as a way to keep it spicy on social, much like their nuggets.
What is Wendy's?
(Source: Medium)
Each person spends an average of _ hours and _ minutes on social networks and messaging.
What is 2 hours and 22 minutes?
*If you said anything between 2 and 3 hours, we can count that!
(Source: Globalwebindex)
With over 2.603 billion users (as of July 2020), this platform is still the most popular social media platform worldwide.
What is Facebook?
(Source: Medium)
True or False: Most Facebook videos are watched silently.
What is true? 85% of all Facebook videos are watched silently.
(Source: Digiday)
From 2005 to 2009, it was the largest social networking site in the world, reaching more than 100 million users per month.
What is Myspace?
(Source: Financial Times)
A picture of this food item cracked Kylie Jenner’s Instagram record by a long shot, with over 50 million likes last time we checked.
What is an egg?
* @world_record_egg
(Source: Brandwatch)
There are roughly _ million active advertisers on Facebook?
What is 7 million?
(Source: Digiday)
This brand is the most-followed brand on Instagram, besides Instagram itself.
What is National Geographic?
(Source: Brandwatch)
True or False: Social media is the #1 source of inspiration for consumer purchases.
What is true? 37% of consumers find purchase inspiration through social media, making social the leading source for this behavior followed by individual retailer websites (34%) and price comparison sites (32%).
(Source: PWC)
This short-form video-based social media network was released in 2013 but was discontinued officially in 2017.
What is Vine?
(Source: Vine/Variety)
In 2020, this celebrity actor's memorial tribute became the most liked tweet of all time.
Who is Chadwick Boseman?
(Source: Vulture)