SMM PLANNING CYCLE
What is 8.
What is 5
Setting goals is the ________ step in the smm planning cycle
what is 2nd
Strategy is the ______ step in the SMM planning cycle
What is 3rd.
what is a specific group of people to sell products or services
What is 6 degrees
Stage 1 in Listen in Observe
What is Listen to Conversations about a brand or company
SEO is
What is search engine optimization
What is debate?
A persona is
What is the personality I show others
What are the 3 types of media
What is Paid, earned, and owned
Stage 2 of Listen and Observe
What is Listen to the what people say about the competitors
SMART is an acronym used for setting goals that means
What is Specific, Measurable, Achievable, Realistic, and Time delimited
The number of steps in a debate (as discussed in class)
What is 7
3 types of targeting used to narrow the size of big data
What is behavioral, connection and location
also accepted interest and look alike
4 important stages of social media marketing
what is catchy, shareable, starts a conversation, and types of media
Stage 3 of Listen and Observe
What is Listen to what people say about the industry or category
The Valid Metrics Framework has 5 metrics. They are
What is Exposure, Engagement, Influence, Impact, and advocacy
BRAIN BREAK
LETS DANCE
4 common characteristics of marketers used to identify and profile target markets
What is Blogger, Community Manager, Content Marketing Manager, Digital Media Manager, Director Social Media Marketing, Engagement Manager, Interactive Media Associate Social Media Acccount Executive
Stages 4 and 5 of listen and observe
What is Listen for the tone of the community and what is listen to different social media platforms and channels
The association that developed the Valid Metrics Framework
What is Define keywords, Define the argument, allocate arguments, research and write, prepare rebuttal, time debate, practice.
Explain the importance of audience targeting in SMM