In a cause-and-effect relationship, the variable that is presume to be the cause
What is the independent variable?
100
A study design involving the collection of data at different points in time.
What is a longitudinal study?
100
A document containing questions and other types of items designed to solicit information appropriate for analysis.
What is a questionnaire?
100
If audiences identify strongly with a character you would expect this kind of priming effect.
What is a strong effect?
100
The reason scholarly journal articles are particularly trustworthy knowledge sources
What is the peer review process?
200
In a cause-and-effect study, the variable that is presumed to be the effect or result
What is the dependent variable?
200
A type of longitudinal study in which data are collected from the same set of people at several points in time
What is a panel study?
200
The study of recorded human communication such as books, websites, paintings, and laws.
What is a content analysis?
200
If individuals assume they are watching fictional events you could expect these kinds of priming effects.
What are weaker effects?
200
A type of hypothesis that predicts there will be change in a dependent variable, but does not specify whether the change will be positive or negative
What is a non-directional hypothesis?
300
A variable that describes a participant's age, race, gender, social class, employment status, among other factors
What is a demographic variable?
300
In experimentation, a group of subjects to whom no experimental stimulus is administered and who should resemble the experimental group in all other respects
What is the control group?
300
The process whereby raw data are transformed into standardized form suitable for machine processing and analysis
What is coding?
300
This model explains priming as a three step process.
What is the General Affective Aggression Model?
300
The type of hypothesis that explains and predicts that relationship between two variables
What is a directional hypothesis?
400
A variable that influences the dependent variable after the independent variable occurs.
What is an intervening variable?
400
A study based on observations representing a single point in time.
What is a cross-sectional study?
400
The numerical representation and manipulation of observations for the purpose of describing and explaining the phenomena that those observations reflect
What is quantitative analysis?
400
The quality of measurement method that suggests that the same data would have been collected each time in repeated observation of the same phenomena. Priming research is believed to be HIGH in this quality.
What is reliability?
400
Interviewing subjects to learn about their experience of participation in the project.
What is debriefing?
500
A variable that interacts with the dependent and independent variables in such a way to make them appear less closely related then they really are
What is a confounding variable?
500
A research design that involves repeated measurements made over some period.
What is a time-series design?
500
The nonnumerical examination and interpretation of observations, for the purpose of discovering underlying meanings and patterns of relationships.
What is qualitative analysis?
500
A term describing a measure that accurately reflects the concept it is intended to measure. Many question this quality in regard to laboratory research.
What is validity?
500
An empirical relationship between two variables such that (a) changes in one are associated with changes in the other or (b) particular attributes of one variable are associated with particular attributes of another