kind of hard
what is NOT an example of primary data?
documents, gov't stats, letters, diaries, soc research
Venkatesh ran into the problem of having to write his entries after events happened. This caused his study to be less _____________
reliable
On a survey, what type of question is this: Why do you think West Meck is the best school to ever exist?
leading question
This is an example of what: 67% of students feel they do not do enough writing in school (Schiller, 2026).
Percentage
What is a benefit of pre-coded questions when it comes to data collection?
easily quantifiable, replicable, reliable, best for large pop.
What's the key difference between correlation and causation?
Correlation suggests relationship based on chance. Causation suggests relationship based on strong evidence. (if one thing happens, a response will ALWAYS follow)
What is the Hawthorne (observer) effect?
People will alter their natural behavior due to knowing they're being watched
Why are field experiments more common in sociology?
Not conducted in a closed environment
Why might you be able to avoid observer effect in a covert participant observations?
you're undercover shhhhh
You're studying the number of teenagers in the US, why might you want to use a sample?
population too big
Are unstructured interviews more qualitative, or quantitative- y por que?
Qualitative, one has the ability to speak more freely
True or False: Semi-structured interviews are highly flexible and researchers can edit things on the fly?
TRUE
True or False: In Overt-Participant observations a researcher has to take notes in secret and can only be accessed through sponsorship
FALSE
True or False: A strength of Covert Participant observations is the ability to get in, and stay within the group you're studying easily
FALSE
If you want your study to be generalizable, and replicable, would you choose a quantitative or qualitative approach?
Quantitative
What is a strength, and a limitation of Structured Interviews?
Strengths:
Limitation
In a study, is the independent, or the dependent variable what is manipulated?
independent
Are Postal-Questionnaires conducted in public or in private? (typically)
private
According to microsociology, where does social order come from?
The base (everyday interactions)
What is step 4 in research design
Evaluations/ Critiques
Are laboratory experiments uncommon in sociology?
yes
Qualitative data aims to answer the _______ of behavior?
WHY
Nonchalant men are an example of what type of masculinity?
hegemonic
In post-modern theory- why would someone argue that a caterpillar on top of a hat conveys a message?
different realities
what does biogrammars mean?
biological programmers