A qualification of the house
What is the age of your roof?
One portrays friendliness, one shows confidence, one shows love in job
What is S.E.E (Smile, Eye contact and Enthusiasm)
This warranty protects them from system defects
What is our 25 year equipment warranty?
A qualification of the bill
What is "is your average electric bill more than or less than $70"
Explain it to me like I'm a 5 year old
What is K.I.S.S (Keep It Stupid Simple)
A qualification of the prospects
What is "since these programs are for qualified homes and homeowners, they typically see qualified homeowners at a fair credit standing of 650 or higher. Would you say you fall in that category?
Overcoming objections using empathy and the Jones Effect
What is F.F.F (Feel, Felt, Found)
How to avoid one leggers
What is "are you the sole decision maker?
This is your tonality, speed and how you come off to a prospect when speaking to them
What is PPA? (Pitch, Pace, Attitude)
Personal information
What is name AND phone number?
This is the only radio station that prospects tune into
What is WIIFM? (What's In It For Me)