STRATEGIC
All effective communication has at least one of these.
What is a goal?
When developing an effective communication, it's important to evaluate these groups of people.
Who are primary and secondary audiences?
Communication media can be placed on this spectrum that indicates their capacity for delivering nonverbal cues.
What is media richness?
Organizing a communication in this way ensure the audience can follow and comprehend the message.
What is logical?
The lowest qualification for a communication being ethical.
What is legal?
Hiring a new employee would be considered one of these.
What is a relational goal?
Sometimes communications are forwarded or relayed by the intended receiver to these people.
Who are secondary audiences?
This medium might be the best choice for confidential and sensitive conversation with an employee.
What is face-to-face? In-person?
Using simple words and simple sentence structure ensure that communications are this.
What is clear?
When evaluating whether a communication is ethical, take this into account.
What will the receiver think? (about the message)
This is a consideration for what you want the audience to think about you.
What is a self-presentatioin or identity goal?
Sometimes audiences reacts differently to the same message based on these.
What are education, culture, beliefs, and abilities?
This aspect of appropriate refers to whether word choice is formal, informal, casual or professional.
What is tone?
Eliminating unnecessary phrases and modifiers helps this aspect of a written document.
What is concise?
The term typically used to describe the main objective in a communication.
What is an intrumental or primary goal?
Sometimes the structure of a message will change based on this.
How will the audience respond to the message?
This type of communication is best for providing detailed information in a formal, permanent medium.
What is a business report?
Avoiding jargon and technical language improves this aspect of a communication.
What is clear?
When asking someone to buy a new car, the instrumental goal is this.
What is persuasive?
This is an important consideration for ensuring the audience(s) can comprehend a communication.
What does the audience know about the topic?
To notify many people of a change in meeting time, this medium would be most appropriate.
What is email?
When a communication is not this, either in terms of information or mechanics, communication goals may not be achieved.
What is correct?