From Sources to Speeches
Persuasive Tools & Terms
Style and Structure
Communication Basics
Words With Meaning
100

Information that is first-hand or straight from the source; information that is unfiltered by interpretation or editing.

Primary Sources

100

The influence of speaker credentials and character in a speech; arguments based on credibility.

Ethos

100

A question to which no actual reply is expected.

Rhetorical Question

100

The process of the sender putting his/her thoughts and feelings into words or other symbols.

Encode

100

The objective or literal meaning shared by most people using the word.

Denotative

200

Works that are published on a regular, ongoing basis, such as magazines, academic journals, and newspapers.

Periodicals

200

A statement or claim that cannot be argued.

Irrefutable

200

The repetition of grammatical structures that correspond in sound, meter, and meaning.

Parallelism

200

An organized, face-to-face, prepared, intentional (purposeful) attempt to inform, entertain, or persuade a group of people (usually five or more) through words, physical delivery, and (at times) visual or audio aids.

Public Speaking

200

The branch of philosophy that involves determinations of what is right and moral.

Ethics

300

A review process in which other scholars have read a work of scholarly writing (usually articles, but sometimes books) and evaluated whether it meets the quality standards of a particular publication and/or discipline.

Peer-review

300

The central idea statement in a persuassive speech; a statement made advancing a judgment or opinion.

Proposition

300

An organizational pattern for speeches in which the main points are arranged according to movement in space or direction.

Spatial Pattern

300

Sharing meaning between two or more people.

Communication

300

The act of using another person's words or ideas without giving credit to that person.

Plagiarism

400

The presentation of a short message without advance preparation.

Impromptu Speaking

400

language used in a specific field that may or may not be understood by others.

Jargon

400

A severe fear of public speaking.

Glossophobia

400

Direct or indirect messages sent from an audience (receivers) back to the original sender of the message.

Feedback

400

The broad, overall goal of a speech; to inform, to persuade, to entertain, etc.

General Purpose

500

A speech based entirely and exclusively on facts and whose main purpose is to inform rather than persuade, amuse, or inspire.

Informative Speech

500

A pictorial representation of the relationships of quantitative data using dots, lines, bars, and pie slices.

Graph

500

The subjective or personal meaning the word evokes in people together or individually.

Connotative

500

The means through which a message gets from sender to receiver.

Channel

500

The repetition of initial consonant sounds in a sentence or passage.

Alliteration