What Motive?
Which buying motive describes a fan who buys a team hoodie because it makes them feel happy?
A. Rational
B. Emotional
C. Patronage
D. Intrinsic — motivation from within
B
Why? The fan buys the hoodie because it makes them feel happy.
Which buying motive describes a person who joins a sports challenge because they enjoy completing it?
A. Intrinsic B. Extrinsic C. Patronage D. Rational
A
Why? The person participates because they enjoy the challenge itself.
Why does a customer keep buying tickets from the same stadium because of its friendly staff and good prices?
A. Emotional B. Intrinsic C. Rational D. Patronage
D
Why? The customer chooses the same venue because of its service and prices.
Which buying motive describes a fan who buys expensive tickets to impress their friends?
A. Emotional B. Rational C. Extrinsic D. Patronage
C
Why? The fan wants to impress others, which is an outside reward.
Which buying motive describes a fan who compares ticket prices before buying?
A. Emotional B. Rational C. Extrinsic D. Intrinsic
B
Why? The fan uses facts and prices to make a decision.
A fan compares ticket prices before buying. What motive is this?
Rational
Jordan buys VIP tickets mainly so he can post pictures online and show everyone he attended. Which buying motive is this?
A. Intrinsic B. Emotional C. Rational D. Extrinsic
D
Why? Jordan wants attention and recognition from other people.
A student pays to enter a difficult basketball competition because they enjoy testing their skills. Which motive best fits?
A. Intrinsic B. Patronage C. Extrinsic D. Rational
A
Why? The student enjoys the activity itself instead of participating for an outside reward.
A fan compares three ticket packages and chooses the one with the best seats for the lowest reasonable price. Which motive is this?
A. Extrinsic B. Emotional C. Patronage D. Rational
D
Why? The fan compares prices and seating options before making a choice.
Maria buys a signed basketball because it reminds her of watching games with her dad. Which buying motive does this show?
A. Rational B. Patronage C. Emotional D. Extrinsic
C
Why? The basketball reminds Maria of special memories and makes her feel connected to her dad.
The Carter family returns to the same stadium because parking is easy, the employees are friendly, and the prices are reasonable. Which motive is this?
A. Emotional B. Patronage C. Intrinsic D. Extrinsic
B
Why? The family keeps choosing the same venue because of its good service and overall experience.
A family chooses its usual arena because of the atmosphere, parking, and past experiences. What motive is this?
Patronage
A customer buys tickets from the same arena every season. Another arena offers cheaper tickets, but the customer prefers the first arena because of its friendly staff, atmosphere, and past experiences. Which motive BEST explains the customer’s decision?
A. Rational B. Extrinsic C. Patronage D. Intrinsic
C
Why? The customer continues choosing the same venue because of its service, atmosphere, and overall experience.
A family is choosing where to buy basketball tickets. They compare prices, seating, and benefits at three different venues. Which motive BEST explains their decision?
A. Emotional B. Rational C. Patronage D. Intrinsic
B.Rational
A player joins a competition only because the winner receives a valuable prize. What motive best fits?
Extrinsic