Vocab
Keeping detailed ticket sales records
Ticket Management
Year-long passes to home games for the entire season
Season ticket sales
Working at a weigh-in station at a 5K run marathon
Volunteer Coordination
Free samples and demonstrations as you enter the grocery store.
Walk-in promotion
The super bowl
Hallmark Sporting Event
the state fair
Vendor Coordination
In charge of taking care of guests as they come in town for the weekend.
Hospitality
A mascot race
In-game promotion
Hands-on experience
Internship
A social organization or a class of students going to a hurricanes game.
Group Sales
Sport organizations reach out to businesses to see if they can represent their brand.
Sponsorship Management
Amazon taking their business employees to a Carolina Panthers game
Corporate Sales
Market research & development
advertising a sporting event, athletes, team and other sport-related products.
Sports Marketing
Promoting a wedding for the mayor and her husband
Event Marketing
Planning an athlete’s special appearance at a local
retail store
Community relations or public relations
Posting video of game highlights on twitter
Creating copy for a radio spot
Advertising or Sales
Handing out flyers for an autograph signing session
Promotions or merchandising
Managing a pro shop at a golf course
Merchandising or Hospitality