Sponsorship
When a company pays to have its logo on a team’s uniform or field.
What is a sponsorship?
Posting highlights, photos, or memes to keep fans interested
What is content?
This BIG Ten football team up north led in gameday ticket sales in 2024
Who are the Michigan Wolverines
University of Nebraska mascot.
Who are the Nebraska Cornhuskers
What position did Dr. Romsa play in college baseball?
Amica Mutual Insurance or Robinhood
Amica Mutual Insurance
This NFL team led 2025 in social media followers.
Who are the Dallas Cowboys
Special nights like “College Night” or “Fan Appreciation Night.”
What are promotions?
Michigan State Mascot
Who are the Spartans.
Which company sponsors MLB helmets?
BRANDT or STRAUSS
Who was known to sign the first official signature shoe deal in the NBA? Larry Bird or Walt Frazier
Who is Walt Frazier
This NHL team led in gameday promotions.
Kings, Bruins, or Wild
Who are the Los Angeles Kings.
Minnesota State Mankato Mascot
Who are the Mavericks
This is a term where a stadium is named after a company like “First Bank and Trust Arena.”
What are naming rights?
Lebron James signed with this shoe company in 2015.
What is Nike.
How happy fans are with seating, food, and the event.
What is fan satisfaction?
University of Toledo mascot
Who are the Rockets.
Having too many sponsors so fans stop noticing them.
What is sponsor clutter?
This team led the MLB in gameday sales.
New York Yankees
Making fans want to come back to future games.
What is fan retention?
Appalachian State mascot
Who are the Mountaineers
University of Temple Mascot
Who are the Owls