Intro to Media Relations in Sport
These are the three components when defining media relations in sport
What is Media, Sport, how various parts of the sport communication process relate to one another
It is called print media because of this?
What is its material form
What are two forms of broadcast media?
Radio and television
This social media franchise helped started the social media era
What does SID stand for?
Sports Information Director
These are the four major traditional mass media outlets
newspapers, magazines, radio, television
This newspaper was the first to print a section devoted to sports.
What is the New York Journal?
Boxing and wrestling dominated sports broadcast on television because of this?
fitted neatly on the television screen
Twitter uses this specific feature to allow fans to tweet about a specific topic
What is hashtag
This organization was created to bring some uniformity and standards to the profession
What is CoSIDA (College Sports Information Directors of America)
What has been a result of publicity for players, teams, and broadcasting?
made sports and media wealthy, rights to distribute became more valuable, players get paid more
They are also known as content providers
athletes, coaches, sports organization
Name one way radio is staying relevant
Broadcast sporting events on satellite radio, having sports talk shows
Facebook acquired this social media franchise in 2012
What are two Pros in being an SID
Travel, Molding a student-athletes life, free perks with team apparel, you get what you put in
What were the immediate impacts under the New Model of sports media?
Weakened traditional media, empowered the sports audience
Name two added responsibilities as a sports reporter
write one or two stories for print and internet, maintain a blog, take photos, record video/audio, connecting through social media
Teams are maximizing their revenue by creating what?
Creating their own networks (Big Ten Network, SEC Network, etc.)
How do athletes use social media?
Promote themselves, team, products, talk about controversial topics, etc.
Name two responsibilities of being an SID
travel, social media, rules/compliance awareness, record keeper, working with conference and league offices, working with media, working with athletes and coaches, interviews, game management/game-day media operations
These are the three forces needed for mediated sports coverage
What is industrialization, urbanization, growth of education
Name two ways to gain the truth for a story
speculation and patience
What is a major factor in bringing in bigger viewing audiences for events like the Super Bowl, NBA Finals, etc.
Having star power in their athletes (LeBron James in 2018, Michael Jordan 1999)
How do colleges and sports organizations utilize social media?
creating content about their players and teams, post game recaps and feature stories, etc.
These are the three key components of being an SID
Communicate well, get along with others, be a leader