Famous Researchers
Research Methods
Reinforcement & Punishment
Schedules of Reinforcement
Mystery
100
He opened the first psychology lab in Leipzig, Germany in 1879.
Who is Wilhelm Wundt?
100
A psychologist discovers that as negative life events increase, episodes of depression also increase. The psychologist concludes that there is a _____ _____ between negative life events and episodes of depression.
What is Positive Correlation?
100
Feeling sorry for a hitchhiker on the side of the road, Howard offered him a ride. The hitchhiker robbed Howard and stole his car. Howard no longer picks up hitchhikers because of this.
What is Negative Punishment?
100
At the beginning of the semester, your instructor announces there will be a test every 2 weeks.
What is Fixed-Interval?
100
This perspective within psychology studies cultural influences on behavior.
What is the Cross-cultural Perspective?
200
He is associated with the school of psychoanalysis and his major contribution to the field of psychology is the study of the unconscious.
Who is Sigmund Freud?
200
A psychologist is interested in what hospital staff members say about their patients in public. She spends 4 hours riding elevators in various hospitals & unobtrusively records the public conversations. This psychologist is using what this type of descriptive research method.
What is Naturalistic Observation?
200
Jacob is caught surfing X-rated websites in his office and gets reprimanded by his boss. Jacob no longer accesses X-rated websites at work because he experienced this.
What is Positive Punishment?
200
A data entry clerk is paid $1 for every 100 correct accounting entries made on the computer.
What is Fixed-Ratio?
200
This theory states that responses followed by a satisfying effect are strengthened and are likely to reoccur, and that responses followed by a dissatisfying effect are weakened and are less likely to reoccur.
What is the Law of Effect?
300
He established Behaviorism in 1913, and sought to discover the fundamental principles of learning. He also conducted the "Little Albert" experiment, known as the most unethical psychological experiment ever to be conducted.
Who is John B. Watson?
300
Researchers have found that the more credit cards people have, the less money they tend to have in their savings account. These researchers have discovered a ____ ____ between the number of credit cards and the amount of money in savings.
What is Negative Correlation?
300
When Joan turns the grocery cart down the candy aisle, her 3-year-old Conner starts screaming, "Want candy! CANDY!!" Joan moves to another aisle but Conner continues to scream. As other customers begin staring and Joan starts to feel embarrassed, she finally gives Conner a bag of M&M's. Conner is now more likely to scream in a store when he wants candy because he has experienced this.
What is Positive Reinforcement?
300
Miguel works 40 hours per week in an office and gets paid every Friday.
What is Fixed-Interval?
300
This is a stimulus that is naturally reinforcing. Examples would be food or shelter.
What is a Primary Reinforcer?
400
In a classic psychological experiment which involved measuring the salivation of dogs, this psychologist demonstrated that a previously neutral stimulus can cause a reflexive response in a subject through classical conditioning.
Who is Ivan Pavlov?
400
A _________ sample very closely matches the larger group on relative characteristics (age, gender, race, marital status, education level), and is the key to getting accurate survey results.
What is Representative?
400
Thinking she was making a good impression at her new job by showing how knowledgeable she was, Tanya corrected her supervisor's comments in 2 different meetings. Not long after the 2nd meeting, Tanya was "let go" because of her bad attitude. Because she experienced _________, Tanya no longer publicly corrects her superiors.
What is Negative Punishment (or punishment by removal)?
400
On average, the campus shuttle passes by the library about once an hour.
What is Variable-Interval?
400
These are the 4 goals of American Psychology.
What are (1) Describe (2) Explain (3) Predict (4) Control/Influence
500
This psychologist was the 1st to study animal learning. Through his experiment with "puzzle boxes" for cats, he developed the Law of Effect.
Who is Edward Thorndike?
500
The type of research where neither the participants nor the researchers who interacted with them know which participants received the real medicine and which received the placebo is known as this.
What is Double-blind Technique?
500
As you walk out of the shoe store at the mall and turn toward another store, you spot a person you dislike. You immediately duck back into the shoe store to avoid an unpleasant interaction with him. Because ________ has occurred, you are more likely to take evasive action when you encounter people you dislike in the future.
What is Negative Reinforcement?
500
At the beginning of the semester, your instructor announces that there will be 5 surprise quizzes given over the course of the semester.
What is Variable-Ratio?
500
This type of variable is manipulated by the researcher; this type of variable is the observable change that is measured. (in the correct order)
What are Independent Variable (IV); Dependent Variable (DV)?