What is BBB?
Business Profiles
Accreditation
Complaints
Customer Reviews
100

BBB wants to help create a marketplace where buyers and sellers do this.

What is trust each other?

100

A Business Profile shows the public information about a business so they can do this.

What is make informed decisions?

100

Businesses choose to become accredited to show they follow these.

What are BBB Standards for Trust?

100

BBB helps consumers and businesses do this when there is a complaint.

What is communicate / resolve issues?

100

Customer reviews are based on this type of personal experience.

What is direct customer experience?

200

BBB Business Profiles are meant to be this (not positive or negative).

What is neutral? 


200

BBB must create a profile if a business gets this many public inquiries.

What is five?

200

BBB Accreditation does not guarantee product or service _______.

What is quality? 


200

Complaints must be based on this kind of actual experience.

What is a marketplace interaction?

200

BBB may remove a review if it is clearly this.

What is fake or not authentic?

300

BBB does not do this for businesses.

What is endorse or recommend them?

300

BBB Profiles must avoid language that sounds like this.

What is advertising or sales language?

300

Accredited businesses must do this when complaints come in.

What is try to resolve them in good faith?

300

BBB shows complaint history for this many years.

What is three years?

300

Reviews posted after July 5, 2024 stay up for this long.

What is indefinitely (unless removed for authenticity reasons)?

400

BBB information must be based on this type of evidence.

What is documented information?

400

When BBB isn’t sure what a business does, BBB may request this from the business.

What is more information / a business update?

400

What happens if a business fails to meet BBB Standards for Trust after becoming accredited?

What is suspension or revocation?

400

The tone of responses and summaries in complaint handling should always be this.

What is neutral and professional?

400

BBB does not change star ratings or reviews based on this.

What is a business asking / being upset?

500

When you talk about BBB online or to businesses, you must always keep this consistent.

What is accuracy and neutrality?

500

BBB Profiles should be kept up-to-date at least every this many years.

What is three years?

500

If accreditation is revoked, BBB must report it for this long.

What is 12 months?

500

BBB looks at complaint count and this to ensure fairness.

What is size/volume of the business?

500

Reviews are ________ shared by customers, while complaints are requests for BBB to help resolve an issue.

What are opinions?