Vertical Integration 101
Watch Your Back (or Forward)
The Hold-Up Is Real

Vertical Integration Disastrophe
Let's Talk about Thiel

100

This corporate strategy occurs when a firm controls multiple stages of its industry’s value chain.

What is vertical integration?

100

If a coffee shop buys a coffee bean farm in Colombia, it is pursuing this strategy.


What is backward vertical integration?

100

This term describes self-interested behavior with guile in business transactions.


What is opportunism?

100

This documentary followed the failed vertical integration of American Apparel.

What is Trainwreck: The Cult of American Apparel?

100

This was the original mascot of Thiel College before it became the Tomcat.


What is the Huskies?

200

This type of vertical integration moves a firm closer to its sources of raw materials and components.


What is backward vertical integration?

200

If Nike opens its own retail stores instead of relying solely on Foot Locker, it is pursuing this strategy.

What is forward vertical integration?

200

These highly specialized assets are worth much less outside a specific exchange relationship.


What are transaction-specific investments?

200

This controversial founder led American Apparel until allegations and governance issues led to his removal.

Who is Dov Charney?

200

Thiel College is located in this Pennsylvania county.

What is Mercer?

300

This type of vertical integration moves a firm closer to the final customer.


What is forward vertical integration?

300

This juicy company uses vertical integration by designing its own chips and operating its own retail stores.

What is Apple?

300

The pipeline-and-refinery example illustrates this risk after one party makes specialized investments.

What is the hold-up problem?

300

American Apparel manufactured most of its clothing in this famously expensive U.S. city.

What is Los Angeles?

300

Thiel College was founded in this century.

What is the nineteenth century?

400

According to Barney and Hesterly, this determines how many stages of the value chain are brought within a firm’s boundaries.

What is the level of vertical integration?

400

Walmart’s legendary logistics system illustrates this explanation for vertical integration.

What is the capabilities explanation?

400

Firms often use this strategy to eliminate opportunism by bringing transactions inside the company.


What is vertical integration?

400

Despite controlling design, manufacturing, and retail, American Apparel filed for this in 2015.


What is bankruptcy?

400

This graduate program is helping one English professor become unexpectedly interested in vertical integration.


What is the MBA program?

500

This oil company, controlling exploration, refining, and retail gasoline stations, exemplifies extensive vertical integration.


What is ExxonMobil?

500

In uncertain environments, firms may prefer outsourcing or alliances to preserve this valuable strategic attribute.


What is flexibility?

500

Oliver Williamson won a Nobel Prize for his work on this field, which explains many integration decisions.

What is transaction cost economics?

500

This concept describes the organizational systems and oversight that American Apparel sorely lacked.

What is corporate governance?

500

This Shakespeare scholar can now explain both Hamlet and transaction-specific investments with equal enthusiasm.


Who is Jared Johnson?