BUYER POWER, SUPPLIER POWER, THREAT OF ENTRANTS, THREAT OF SUBSTITUTES, INDUSTRY RIVALRY
100
This picture illustrates what competitive advantage that Apple has?
Brand loyalty
100
List one major value-creating motive for related diversification.
Economies of scope
100
Your instructor was born in what country?
Taiwan
100
What is Wal-Mart's business-level strategy?
LOW COST
200
In Nintendo's strategy of hardware-software complementarity, where is the source of profits?
software
200
What are the major three generic business strategies?
LOW COST; DIFFERENTIATION; FOCUS
200
List one motive of diversification that reduces corporate value.
Risk reduction, growth
200
How do you pronounce your instructor's first name?
Yin-Chi
200
Who was the CEO that rejuvenated Walt Disney Company in 1980s?
MICHAEL EISNER
300
What four criteria determine if resources provide a competitive advantage?
VALUABLE, RARE, COSTLY TO IMITATE, NONSUSBSTITUTABLE
300
What are two types of competitive actions?
Strategic actions; Tactical actions
300
List three types of global market entry.
Exporting, licensing; strategic alliances, acquisition; new wholly owned subsidiary
300
Among the industries the class is analyzing for team product, which industry has the highest barriers to entry?
Pharmaceutical industry
300
In Apple's strategy of hardware-software complementarity, where is the source of profits?
Hardware
400
List three of the primary sources of barriers to entry
Capital requirement; economies of scale; absolute cost advantage; product differentiation; access to channels of distribution; retaliation; governmental and legal barriers
400
List two of the key strategic elements in Apple's differentiation strategy.
Branding, marketing; service; quality; new product development
400
List two reasons for implementing an international strategy.
Increased market size; return on investment; Economies of scale and learning; location advantages
400
What five companies is this class analyzing for the team project?
Pfizer, Caterpillar, 3M, Kraft, Amazon
400
Why did Coke and Pepsi remain profitable given their fierce competition?
They didn't compete on price.
500
Why is there intense price competition in the airline industry?
Barriers to exit & Excess capacity; High fixed costs relative to variable costs
500
Name five primary activities in a firm's value chain.
Inbound logistics, Outbound logistics, Operations, Marketing & Sales, Service
500
Name three global strategies involving globalization vs. local responsiveness.
GLOBAL,TRANS-NATIONAL, MULTI-DOMESTIC
500
What student has not missed any classes this term?