strategy eboard
How many strat eboarders are #graduating?
TRICK QUESTION! ALL OF THEM! MUAHAHAHAHA
What are AdLab's brand colors?
Red, Yellow, Navy, and Teal
Name all the major standard strategy deliverables.
Brand Audit, Creative Brief, Research Report
What does the AIR structure stand for?
Analysis, Insight, Recommendation
Which account did Shawn work on in AdLab when he was a student at BU?
Coast Guard & Special Olympics
How many vegetarians are on Strat E-board? And who are they...?
1 - Anna McHutcheon
How many guest speakers did we have in all agency this semester?
What date is all deliverables due in the final drive?
April 30th
What needs to be on the research report appendix?
Research proposal, research questions, transcribed interviews/FGs, survey results, participant release forms, secondary research
Which faculty member splits their time between New Jersey and MA?
PZupp
How many of strategy e-board were BORN in Massachusetts? (And who?)
4 - Anna, Charlotte, Malia, Bridget
Name every client team for Spring 2026.
MassDOT, Capital One, Primi Pasta, FOBH, Recycle Smart, Wayfair/Kuzco, OTTO, Saxbys, CRC, BU CARD, BJ's, USTA Eastern, We b0nd, LNN, AAF
How many strategists are in our department? 10 seconds to answer GO!
30
How many teams conducted focus groups this semester? For a bonus +100 pts, which teams are they?
4 teams!
web0nd, Saxby's OTTO, Recycle Smart
Who DJed in college?
PZupp
List all the client teams that strategy e-board were strategists on.
Malia - Wareham Media; Anna & Bridget - Bulbrite; Charlotte - Doughnuttery; Stella - ShowUp
How many new clients did AdLab work with this semester? +100 points if you can name them.
8 new clients
Recycle Smart, CRC, BU CARD, OTTO, AAF, LNN, We b0nd, BJ's
What room are we in?
COM B-05
How do you interpret an index of 121?
Blank is 21% more likely to blank
Which faculty member is a ghostwriter?
Mike Davis
How many members of strat eboard have tattoos? For a bonus +100, how many tattoos do they each have?
Malia - 2
Name all the VPs and their respective departments.
VPs of Strategy: Stella & Charlotte
VP of Accounts: Marina
VP of PM: Ava
VP of Art: Syma
VP of Copy: Danicka
VP of Video Production: Thor & Nicky
VP of Brand: Behare
VP of New Business: Kyle & Will
How many teams worked on unique strategy deliverables this semester? List all of the teams.
8 teams
OTTO, Wayfair, BJ's, We b0nd, Primi, USTA, Saxbys, Recycle Smart
How many teams interviewed a COM faculty member for their research?
2
Which faculty member is the co-founder of an active creative agency?
Chris Lee